LeBron James joins Twitter but skips social media to make his decision announcement for ESPN

Yes another LeBron James twitter decision post but I’ll promise to keep it short. Over the weekend I wrote a post about how the Tornoto Raptors @Raptors were upset about some of @ChrisBosh tweets and how it could cost him millions. In the post I also stated how it would be nice if LeBron James joined @Twitter and tweeted his decision announcement instead of a traditional TV/media press event.

Well fast forward two days and LeBron James has officially joined Twitter as @KingJames thanks to his friend Chris Paul who tweets as @oneandonlycp3. I was a little surprised and was hopefully [...]

NBA players & Twitter; Entertaining, inside news but will Chris Bosh tweets cost him millions?

Finally back in my environment. #freeagency has been a whirlwind. This decision is not going to be easy...Sat Jul 03 22:37:21 via UberTwitter

When working with businesses and startups using twitter/social media, I often mention to be careful what you say using these mediums. With just one slip of the keyboard or a bad day it could cost you your job or a client or create a real [...]

Location-based services news from the past week that you may have missed.

Location based apps, location-based services and location-bases startups are still on the rise as last week ESPN and Loopt both launched new location-based apps. Foursquare founder Dennis Crowley was featured on CNN.com and the NY Times added it's name to the list of location-based services. Here's a list of some of the location-based news from the last week that you may have missed.

ESPN Stamps Their Passport to the Geo-Location Game
by: @ahr19

ESPN has created an app that gives them their first entry into the geo-location check-in game like Foursquare, Gowalla, Loopt and Brightkite. ESPN [...]

My one month social media job with Terrell Owens aka T.O., Changing a personal brand.

 

While working out this morning and watching Terrell Owens on ESPN being interviewed by Stephen A. Smith I felt like I was watching another athlete trying to reach out to the public to tell his side of the story to protect his image but failing to do so. I think at this point its safe to say that if Dallas doesn’t win the Super Bowl, T.O. will be gone and blamed for their disappointed season.  But T.O. has a bigger problem, he has an image / personal brand problem. T.O. is a very talented and gifted athlete but like most “troubled” athlete the media loves them because they make [...]