Archives For Geo-Location

CNN’s Black in America 4 offers GetGlue limited-edition Check-in stickers

November 12, 2011 — Leave a comment

Check-in' on GetGlue for limited-edition stickers for Black in America 4.

It seems CNN is going all out promoting Black In America 4. Expect to see @Soledad_OBrien live tweeting, plenty of Facebook status updates and more. Yesterday CNN announced that viewers watching Black In America 4 can pre check-in and check-in with GetGlue for limited-edition stickers.

GetGlue is offering limited-edition stickers for the next installment of CNN’s Black in America.

Before the premiere of The New Promised Land: Silicon Valley on Sunday, Nov. 13, GetGlue users can ‘check in’ to unlock exclusive stickers.

CNN anchor and special correspondent Soledad O’Brien reports that the ownership of the digital bloom is mostly young, white, and male.  For her fourthBlack in America documentary, O’Brien asks why, according to industry analyst CB Insights, less than one percent of all venture capital money went to digital startups with African-American founders in 2010 – and she profiles a unique, technology-focused “accelerator” developed to help African-American digital entrepreneurs secure funding to establish their businesses.

Reminder
Watch CNN Black In America 4 this Sunday 8pm EST on CNN and then go to your computer to watch the official after Black In America 4 online live video panel and discussion with Mario Armstrong called “Innovation Nation:Startup Success”. Join us in the live chat, google hangout and more as we’ll talk about Black In America 4, Silicon Valley and more. We’ll also take questions from the online audience. When tweeting about the online live broadcast use the hashtag #bialive. The Black In America 4 hashtag is #blackinamerica. For more information about the live broadcast visit: http://www.marioarmstrong.com/on-air/innovation-nation-the-official-live-webcast/

How to Check-in

To check-in and claim your Black In America 4 sticker go here: http://getglue.com/tv_shows/black_in_america?checkin=true#checkin Like the page and fireup GetGlue mobile apps and check-in.

In Geo-Location, NewME Accelerator, Technology , , , , , ,
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foursquare startup check-ins

September 18, 2011 — Leave a comment

This weekend starts the annual foursquare global hackathon along with the launch of foursquare’s new/updated API boosting new features. Foursquare has a development community over 10,000 strong and this weekend participates are looking to add to the number along with a chance of winning a few prizes. There’s not a foursquare hackathon event being held in Raleigh, NC but I have a few friends across the country participating at other city hacathons. I’m looking forward to seeing their progress and ideas being launched over the weekend.

While thinking about the hackathon I thought about what I would build if I attended and also some of my previous foursquare check-ins. This had me thinking about something I almost tweeted during the summer while I was in CA for NewMe Accelerator. I felt it would come off a little arrogant but I’ll post it in this blog post now. The tweet was something like this. ” I may be the only black guy (not that race matters,oh wait) or person in the world who has check-in into both foursquare SF HQ and foursquare NY HQ, Apple Inc, Twitter Inc, Facebook HQ, Gowalla HQ, Hipster HQ, Google HQ (googolplex 43), Google Ventures HQ, Envolve HQ, Yammer HQ, Path Inc, Disqus, Yobongo, 500startups, Mozilla HQ, iContact HQ and bonus BlueRun Ventures all in the past year or year and a half. I may haven’t launched a popular startup or one with million of users, YET but if you was to judge my experience and relationships based off my foursquare check-ins it won’t be long. :) Oh yeah, I have the check-ins to prove it too. Just click on the links but…. who cares right?

As for ideas if I was at the foursquare global hackathon I have a few, one I won’t share because I still may build it, the other would be to finish Hound App that I started working on during the summer and another would be a few better ways to embed a previous single foursquare check-ins into a website/blog and ways to check into a website to foursquare that mashes up with google analytics or another real time analytics platform. Just a thought.

Speaking of embedding foursquare check-ins, a few ways you can visualize all one your foursquare check-ins, are by accessing your rss or kml feed of your foursquare history and embedding it into google maps or using an app like weeplaces. Take a look at my 2806 foursquare check-ins below.


View Larger Map

What would you like to see developers build using the foursquare api during foursquare’s global hackathon?

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foursquare check-ins with 10,000,000 members – animated infographic

June 21, 2011 — Leave a comment

10,000,000 strong!

foursquare.

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The Geosocial Universe 2.0 via JESS3™ – infographics

May 20, 2011 — Leave a comment

JESS3_GeoSocialUniverse_1

Geosocial is huge trend that continues to entertain us all. As we all know, things change incredibly quickly in the world of the internet, so we decided to update our infographic The Geosocial Universe a few months short of the one year anniversary of its first iteration

 

The Geosocial Universe Version 2
View more presentations from JESS3

via JESS3 Labs – The Geosocial Universe 2.0 | JESS3™.

In Featured, Geo-Location, infographics, social networks , , , , ,
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Privacy is still a top concern for U.S. Location-Based Smartphone App Users

April 26, 2011 — Leave a comment

When most people are talking about popular location-based applications such as foursquare, yelp, gowalla, and loopt the conversation is more about users, badges, check-in specials/rewards and value and less about privacy. Even though has changed a little with the recent news about both Apple and Google tracking smartphone users. Privacy using location-based applications is still a topic that is not discussed enough.

With that being said here’s some valuable information from the “U.S. Smartphone App Users Concerned with Privacy When it Comes to Location” post via the Nielsen Wire.

According to The Nielsen Company’s latest research on mobile applications, most mobile app downloaders, which Nielsen defines as those mobile subscribers who have downloaded an application in the past 30 days, are concerned about privacy when it comes to sharing their location via mobile phone. This concern is more pronounced among women app downloaders, with 59 percent reporting they have privacy concerns compared to 52 percent of male app downloaders.

Age is a factor as well. Mobile app downloaders between the ages of 25-34 were the least likely to have privacy concerns. Privacy concerns were considerably higher among those over the age of 45.

TPrivacy Please! U.S. Smartphone App Users Concerned with Privacy When it Comes to Location | Nielsen Wire

Privacy Please! U.S. Smartphone App Users Concerned with Privacy When it Comes to Location | Nielsen Wirec

 

Is privacy your number one concern for not using location-based apps to check-in or you just want better check-in rewards/specials?

via Privacy Please! U.S. Smartphone App Users Concerned with Privacy When it Comes to Location | Nielsen Wire.

In Geo-Location, infographics, marketing , , , ,
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Save $1,000 off your next Mercedes-Benz with a foursquare check-In at The New York Auto Show

April 26, 2011 — 1 Comment

I’m a few days late on this post as I was traveling last week to attend Where 2.0 location conference but if you were lucky enough to attend the The New York Auto Show last week and wanted to save $1,000.00 off your next Mercedes-Benz all you had to do was check-in with foursquare. Awesome right?

2011 Mercedes SLS AMG Gull Wing
Photo credit: 2011 Mercedes SLS AMG Gull Wing Photo by: ccho on flickr at the New York 2011 International Auto Show.

Here’s a quote from the press announcement.

In its first-ever Foursquare promotional offer, geo-social users checking in at the Jacob K. Javits Center in Manhattan, NY, will be encouraged to locate a Mercedes product specialist and show him or her their phone screen. Then, they will receive a $1,000 off voucher for a new car purchase. NYIAS 2011 runs from Friday through May 1.

“We are not nibbling around and watching Ford, Lexus, and GM try these things,” said Steve Cannon, the German carmaker’s U.S. VP of marketing. “I believe you’ve got to dive in.”

 

While I’ll give Mercedes-Benz a B- for using foursquare at the New York Auto Show and I’m sure some people who are looking to buying a new Mercedes-Benz are like awesome a $1,000 the promotion is also like giving away a one free doughnut when you’re buying a dozen. But at least Mercedes-Benz is trying and didn’t just try to offer a check-in badge. I think a better deal and/or promotion would have been the following:

  • A special 2011 Mercedes-Benz auto show foursquare check-in badge with the $1,000 off
  • One free Mercedes-Benz to a foursquare user  checking in during the  2011 New York Auto Show
  • Either $4,000 off for the first 400 or 100 foursquare check-ins (get it, “4″) plus badges
  • A nation wide foursquare badge and special at all Mercedes-Benz dealerships during the New York Auto Show
  • Include all marketing channels (TV, Radio, Web/social) which I’m still don’t get why more companies don’t use all of their marketing resources to promote a LBS and/or social promotion. Then they wonder why it didn’t provide the results they thought it would.

Note: Mercedes-Benz may have offerend more and I just haven’t read or seen it.


Do you think the “Save $1,000 off a Mercedes-Benz with a foursquare Check-In at The New York Auto Show” was a good idea or do you think Mercedes-Benz could have done more or something else with foursquare?

via Mercedes’ 1st Gear on Foursquare: $1,000 Check-Ins [Video] | ClickZ.
tip Mercedes-Benz offers $1,000 off a car for checking in at the NY Auto Show | About Foursquare

In Geo-Location, marketing , , , ,
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The Growth of Mobile Marketing and Tagging – infographic via Microsoft Tag

April 18, 2011 — Leave a comment

As you know I’m a huge fan of QR Codes but let’s not forget about Microsoft Tags. Like QR Codes, Microsoft Tags have a similar value in allowing mobile users to easily scan and interacte with mobile content. To explain, the Microsoft Tag team has create the The Growth of Mobile Marketing and Tagging infographic. Take a look below.
mobile marketing and tagging
Learn More about Mobile Tagging at Microsoft Tag.

Have you scanned or seen a Microsoft Tag recently?

In Featured, Geo-Location, infographics, Mobile , ,
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