Archive for the ‘Featured’ Category
Posted on March 9, 2010 - by Wayne Sutton
My photo of Steve Jobs at the Oscars 28,000 views later, a media/blog frenzy & my side of the story.
As many of you know Sunday I had the opportunity to be a guest blogger on the Red Carpet Bleachers at the Oscars thanks to Kodak’s marketing team Tom and Jennifer @KodakCB. Before attending the event I knew I would probably see celebrities such as Tyler Perry or Steve Carell.
But little did I know I would see Mr. Steve Jobs himself walking the red carpet. Yes, the CEO of Apple walked right in front of me with a guest trying to go unnoticed on the red carpet and he almost pulled it off too. I was using one of the Kodak’s cameras to zoom in and I saw what looked liked the back of his head. Then it hit me, OMG that’s Steve Jobs! Immediately I started screaming trying to get his attention and he glanced at me out of the corner of his eye with an aww you spotted me look. Also there was security guard behind him who had a similar smirk on his face who looked at me with a yes, that’s Steve Jobs look on his face.
So before I knew it, while everyone else was yelling at Quentin Tarantino and Lenny Kravitz who was right behind Mr. Jobs I was screaming, “it’s Steve Jobs!” When I say, I was screaming, Steve Jobs I mean literally screaming. Two other red carpet friends who I just met earlier on Sunday both gave me a look and one of them said. “Why are you screaming about Steve Jobs when Quentin Tarantino is standing right there? ”
My first answer was, you know he’s the CEO of Apple right. They’re response was, yes and somewhere between seeing and screaming “It’s Steve Jobs” I snapped a far off photo of him on the red carpet with my iPhone. Then realizing that the picture may be too far off I tried to take a close up picture of Mr. Jobs with one of the Kodak cameras but it was too late. Steve Jobs vanished on the red carpet sneaking past main stream media and all of the entertainment reporters unnoticed. So I emailed the picture to my posterous site which crossed posted here on SocialWayne.com but tweeted the Posterous link.
Daniel & Carrie from the bleachers.
From there after calming down and thinking, wow I just saw Steve Jobs in real life, I was still trying to convince my red carpet bleachers friends how big of a deal it was that we just saw Steve Jobs. They brushed it off and everyone continued to take photos of other celebrities walking the red carpet. After a few minutes I checked my Twitter stream and saw that @TUAW had retweeted me, then the story was on CNet.com in which they called Apple’s PR to confirm that Steve Jobs attended the Oscars. Next I received an email from Peter Kafka senior editor of AllthingsD.com asking if he could use my photo and if I had any more information to add to the story he was working on. Soon after that, I received a few tweets that the photo was on Mashable and Apple had released a new iPad commercial during the Oscars. The rest is what you can say is history from retweets, to more blog post to even being listed on Techmeme as a source. I’ve been trying to get on Techmeme for years!
I’m not going to go into why Steve Jobs was at the Oscars or about the iPad but even if it was for a brief second, I can say I saw Steve Jobs in real life at the Oscars and I owe it all to Kodak. Thanks Tom and Jennifer @KodakCB.
As for the media/blog frenzy here are a few of the blog post about Steve Jobs walking on the red carpet for the Oscars 2010.
- Cnet: Steve Jobs spotted at the Oscars; iPad ad runs
- CnnMoney.com: Steve Jobs’ big night at the Oscars
- All Things Digital: “OMG It’s Steve Jobs! I’m the Only One Yelling at Him!”
- Huffingtonpost.com: Steve Jobs’ Oscar Cameo: PICTURES Of Tux-Wearing Apple CEO On The Red Carpet
- Venture Beat: Steve Jobs attends Academy Awards, Apple runs iPad commercial during the Oscars
- Good Morning Silicon Valley: Jobs and iPad make Oscar cameos
- theappleblog.com: Apple at the Oscars
- Mashable: First iPad Commercial Airs During the Oscars [VIDEO]
- Steve Jobs spotted at the Oscars; iPad ad runs
- Thanks to Pixar, Steve Jobs Makes an Appearance at 2010 Oscars
- The Oscars Featuring Steve Jobs and iPad Commercials
- Market Recap: Nasdaq Composite Rises to a New 52-Week High
- Steve Jobs Takes iPad Promotion to the Oscars
- Apple’s iPad invasion: First stop, Hollywood
- Steve Jobs hits the Oscars
As for the photo that started it all, here it is with one more blurry head shot of Mr. Steve Jobs.
If you had a chance to interview Steve Jobs what would you ask him?
Posted on March 8, 2010 - by Wayne Sutton
Video: Hello from #ChevySXSW Team NC – Follow #NCchevySXSW & new website.
Tomorrow Team NC will start our journey to SXSW for the #ChevySXSW road-trip challenge. Check out the awesome video to get to know the team better and find out who everyone thinks will be the first one voted out of the car.
Team NC includes:
Jason Keath @jakrose
Nicole D’Alonzo @nikisnotes
Ryan Boyles @theRab. 
Wayne Sutton @WayneSutton 
Follow the hashtag: #NCchevySXSW on twitter and you can see updates from our trip on the team blog here: http://teamncsxsw.tumblr.com/
After watching the video, now who do you think will be voted out of the car first?
Posted on March 7, 2010 - by Wayne Sutton
Video: Entertainment Tonight’s Mary Hart on the Kodak Red Carpet Oscars. Are you on Twitter?
While waiting for the Red Carpet activites to start, Entertainment Tonight was recording some pre-show footage. Mary Hart was on the Red Carpet and I had a chance to ask her if she’s on Twitter and to say hello to my friend Lisa Sullivan, @LisaSullivan . Take a look.
More photos to be posted later.
Thanks Kodak!
Posted on March 7, 2010 - by Wayne Sutton
Mary Hart of Entertainment Tonight at the #oscars #kodakredcarpet
Posted on March 7, 2010 - by Wayne Sutton
Video: What does Daniel think about the red carpet #kodakredcarpet #oscars
Video: What does Daniel think about the red carpet #kodakredcarpet #oscars
- Posted using BlogPress from my iPhone
Location:Hollywood Blvd,Los Angeles,United States
Posted on March 5, 2010 - by Wayne Sutton
Join us Saturday for a Pre-Oscars Tweetup / #SquareUP at the @HiltonUniversal #kodakredcarpet
It’s my first visit to California and I’m looking forward to meeting friends who I have chatted virtually and new friends as well.
Join us this Saturday from 4:00 – 6:00 p.m. at the Atrium Lounge at the Hilton Los Angeles/Universal City to celebrate the 2010 Oscars. This year, Kodak will be sending some of our nation’s top bloggers to report live from the Red Carpet.
Then we’ll head over to City Walk for a great night out!
You can RSVP below or go here: http://preoscarstweetup.eventbrite.com/
A big thanks to @HiltonUniversal for hosting, and we hope to see you there!
Posted on March 5, 2010 - by Wayne Sutton
Foursquare has a grader too! Measure Your @Foursquare Mojo with FourSquare Grader by @HubSpot
Many of you are aware of Twitter Grader made by Hubspot that measures how Influential you are on Twitter. Now with Foursquare being labled as the next big thing, HubSpost has launched FourSquare Grader in beta. The Foursquare Grader goal is to measure your “Foursquare Mojo”. Hey that’s what the page title says.
How it works:
After allowing Foursquare Grader to access your profile it will give you the following information:
Your “Grade” compared to other Foursquare users.
Account Summary
Badge Summary
Suggested Next Badge
Mayorship Summary
To find your Foursquare grade just go to http://square.grader.com/
Do you think we’ll continue to see third party measurement tool access FourSquare’s Api for similare user measurement analysis?
Posted on March 2, 2010 - by Wayne Sutton
The social media report of #28daysofdiversity – blogs, press, hashtags & new series
Sunday ended the 28 Days of Diversity Project, where I featured someone new everyday for the month of February for just being awesome in their own right. The list included some of the leaders in the social web space from startups, bloggers, conference organizers, IT professionals and friends not ranked in any particular order. Over the course of the month long project I monitored the social web for blog post, tweets and was even interviewed a few times about the project. I want to say thanks for the support to everyone who help share the project. Take a look at the one month social media report from the 28 Days of Diversity project below searching the web for “28 days of Diversity” and the hashtag #28daysofdiversity.
Articles Trending Map (PDF link)
The highest mention day was February 5, 2010
Source Analysis: (PDF link)
For “28 days of Diversity” – 94 blogs mentions and 46 social mentions
For #28daysofdiversity – 114 Blog mentions, 696 social mentions and 246 comments.
Week 4: TweetReach
Week 3: TweetReach
via : http://tweetreach.com/
Week 2: TweetReach
via : http://tweetreach.com/
Week 1: TweetReach
Interviews & Press
Technorati: #28DaysofDiversity with Wayne Sutton
PR Week: Promoting diversity in Black History Month
Other 28 Days of Diversity Projects launched:
28 Days of Diversity in Design
28 days of black nonprofit leaders
Links to 28 Days of Diversity or about Diversity in February.
If you missed the series you can see all of the 28 here at: http://28daysofdiversity.com
Also a special thanks to Angela Benton from BlackWeb 2.0 for cross posting the series and everyone who retweeted the post. As for what’s next? There’s been talk about a 365 Days of Diversity and more.
What would you like to see next?
Posted on February 28, 2010 - by Wayne Sutton
#28DaysofDiversity: People of color impacting the social web. Day 28 @jeffreylbowman of @OgilvyWW
As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human.
As someone in the technology/web/social space, I often travel and attend various events in the industry and notice a huge lack of diversity, and when it comes to getting attention from mainstream media/tech blogs it’s almost impossible. That’s why I’m starting 28 Days of Diversity on SocialWayne.com. The goal of 28 Days of Diversity is to feature someone new everyday for the month of February for just being awesome in their own right. The list will include some of leaders in the social web space, startups, bloggers, conference organizers, IT professionals and friends not ranked in any particular order. Each post will include a picture, bio, two links from the selected person and this paragraph. So for the next 28 days, come back to visit SocialWayne.com to see who’s on the list. For day 28, I would like to introduce to some and present to others: Jeffrey Bowman
Website: www.ogilvy.com
Twitter: @jeffreylbowman
Jeffrey Bowman is a Partner within OgilvyConsulting at OgilvyOne. Considered by some a leading multi-channel strategy expert, he is responsible for dissecting client’s business problems, developing 360 degree integrated communication channel plans, building customer and influencer relationship marketing programs, and developing demand generation programs across digital and traditional marketing channels. He is charged with connecting the creative with the brand’s business objective. He provides client services across technology, retail and consumer packaged goods verticals.
It was around 1999 when Jeffrey was peaking in his brand management career after experiences at Pepsi, P&G and the Miller Brewing Company (now SAB Miller). There TV, Radio, Print and Out-of-Home were the dominant communication channels and on-line was less than 1% of most Brand’s total advertising spend. He often wondered why Brands were not jumping into on-line channels. He made the decision to “go direct” at Dell where demand generation and marketing optimization were king across dell.com, call center, broadcast, catalog, e-circ, on-line display, search, affiliate, email, direct mail and radio channels for desktop, laptop and home entertainment verticals. There he led annual business planning, channel integration, dashboard reporting and budget planning & optimization. At Dell he was responsible for the Intel and Microsoft co-op relationships for the consumer group. After Dell he was complete and armed as a “true” multi-channel strategist with not only understanding how to drive business results but also the “know how” of building relationships within the digital and traditional communication channels.
Some ask what does he know about social media. His response would be “have you heard of the Conversation Prism by Brian Solis & JESS3? Conversation channels continue to emerge and expand today. These are the platforms where brands are being developed, built or destroyed. It is his job to make sure his clients comprehend what’s not only being said about their brands but make sure they understand their value proposition and how they are positioned across all relevant channels of communication whether in the form of digital, analog, text or video. His belief is to not necessarily start with the channels in building a brand but instead, start with listening, developing or refining the brand’s value proposition, plan the business, develop the brand’s messaging, activate and engage. His desire is to have his clients provide something unique to say or offer and build life-long relationships with customers and consumers. Jeffrey once again finds himself at an intersection where channels of communication are converging.
Before crossing over to the Ogilvy Red side, Jeffrey spent 15 years on the client side in marketing building brands within Pepsi, P&G, SAB Miller, Whirlpool, Dell and Sears. It is his passion and love for all things tech and digital that keeps him in tune with trends and tools used for communicating. He is active in the tech community and passionate about Blacks, Asians and Latinos In Technology. He holds a BS and MBA in Marketing.
Also check out the entire 28 on http://28daysofdiversity.com
Posted on February 27, 2010 - by Wayne Sutton
#28DaysofDiversity: People of color impacting the social web. Day 27 Yvette Ferry @yvetteferry
As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human.
As someone in the technology/web/social space, I often travel and attend various events in the industry and notice a huge lack of diversity, and when it comes to getting attention from mainstream media/tech blogs it’s almost impossible. That’s why I’m starting 28 Days of Diversity on SocialWayne.com. The goal of 28 Days of Diversity is to feature someone new everyday for the month of February for just being awesome in their own right. The list will include some of leaders in the social web space, startups, bloggers, conference organizers, IT professionals and friends not ranked in any particular order. Each post will include a picture, bio, two links from the selected person and this paragraph. So for the next 28 days, come back to visit SocialWayne.com to see who’s on the list. For day 27, I would like to introduce to some and present to others: Yvette Ferry
Twitter: http://twitter.com/yvetteferry
Website: Ferry and Company: http://ferryandcompany.org
Yvette Ferry is a recruiter, a small-business specialist, a human resources consultant, and a writer. After spending 10 years in the management-consulting industry as an administrative and human resources manager, she founded Ferry and Company, a professional network of service providers comprised of small businesses, entrepreneurs, and freelancers.
A natural communicator and people-connector, Yvette likes to quip that she’s been knee-deep in social media since 1852. In the early days of the Internet, she was a regular Usenet user and contributor and recognized its rich potential for engaging large audiences around specific areas of interest. She was a system administrator and moderator for CompuServe’s pets forums and moderated topical online chats in the earliest days of AOL Chat. She also blogs.
Yvette is a member of several new-media organizations and speaks regularly at local events about new media and social recruiting. She enjoys introducing existing and emerging technologies to small companies, for intra- and extra-organizational communications.
Today, Yvette is helping to create the South Florida chapter of Digital Media Alliance Florida, a non-profit media-industry association created to bridge digital media, digital arts, and digital entertainment companies, institutions, and professionals throughout the state.
She lives in Miami, Florida.
Digital Media Alliance Florida link: http://www.dmaflorida.org/
Come back tomorrow to see who’s next on the list.
Also check out past entires on http://28daysofdiversity.com
Posted on February 26, 2010 - by Wayne Sutton
#28DaysofDiversity: People of color impacting the social web. Day 26 Damond L. Nollan @damondnollan
As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human.
As someone in the technology/web/social space, I often travel and attend various events in the industry and notice a huge lack of diversity, and when it comes to getting attention from mainstream media/tech blogs it’s almost impossible. That’s why I’m starting 28 Days of Diversity on SocialWayne.com. The goal of 28 Days of Diversity is to feature someone new everyday for the month of February for just being awesome in their own right. The list will include some of leaders in the social web space, startups, bloggers, conference organizers, IT professionals and friends not ranked in any particular order. Each post will include a picture, bio, two links from the selected person and this paragraph. So for the next 28 days, come back to visit SocialWayne.com to see who’s on the list. For day 26, I would like to introduce to some and present to others: Damond L. Nollan
Website: http://www.damondnollan.com
Twitter: @damondnollan
Damond L. Nollan is the IT Manager for Web Services at North Carolina Central University. He provides leadership to a team of developers responsible for the creation and maintenance of NCCU.edu. He has over 10 years of professional experience building and managing the web infrastructure for both private companies and public universities. Most notably, he served seven years with his alma mater Elizabeth City State University.
As a speaker, Mr. Nollan has presented at numerous professional conferences, which include ScienceOnline2010, Educause Southeast Regional Conference, Thurgood Marshall’s Member University Professional Institute, C. Rodger Wilson Leadership Conference, and the Middle Eastern Province Council Meeting.
As a blogger, Damond, along with close family and friends, started an online journal community known as The Labyrinth in 2002. The award-winning site helped to nurture a number of talented artists and musicians over the years. In 2009, after a three-year hiatus, he returned to blogging with his current project DamondNollan.com, where he writes about social media, fatherhood, IT management, and higher education.
Mr. Nollan holds a B.S. from Elizabeth City State University, an M.B.A. from the University of Phoenix and is presently working on the Doctorate of Business Administration from the School of Advanced Studies at the University of Phoenix.
Damond is an active member of Kappa Alpha Psi Fraternity, Inc. where he serves on the board of directors for the Middle Eastern Province, Chairman of the province training committee, and Chapter Polemarch of Smithfield Alumni.
In his off time, Damond enjoys watching movies, reading, and spending time with his family of five in Smithfield, NC.
Come back tomorrow to see who’s next on the list.
Also check out past entires on http://28daysofdiversity.com
Posted on February 26, 2010 - by Wayne Sutton
Breaking Video: The @Foursquare Rap song “Badges Like Us” by @thenewb & @borismsilver
Talk about Foursquare love, check out this “The Foursquare Rap – Badges Like Us” video from @thenewb & . Will someone make a TriOut or Gowalla or Brighkite or Whrrl rap video? I say we all have a rap contest at SXSW! Check out the video below.
Do you like the video? Do you think we’ll see more location-based rap videos?
Posted on February 25, 2010 - by Wayne Sutton
#28DaysofDiversity: People of color impacting the social web. Day 25 Nichelle Stephens of @pepsiweinspire
As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human.
As someone in the technology/web/social space, I often travel and attend various events in the industry and notice a huge lack of diversity, and when it comes to getting attention from mainstream media/tech blogs it’s almost impossible. That’s why I’m starting 28 Days of Diversity on SocialWayne.com. The goal of 28 Days of Diversity is to feature someone new everyday for the month of February for just being awesome in their own right. The list will include some of leaders in the social web space, startups, bloggers, conference organizers, IT professionals and friends not ranked in any particular order. Each post will include a picture, bio, two links from the selected person and this paragraph. So for the next 28 days, come back to visit SocialWayne.com to see who’s on the list. For day 25, I would like to introduce to some and present to others: Nichelle Stephens
Website: http://www.cupcakestakethecake.blogspot.com
Twitter: http://twitter.com/pepsiweinspire
Nichelle Stephens is a blogger, cupcake enthusiast, and social media strategist. She is the community editor of Pepsi We Inspire, a lifestyle blog for African American women. She is the founding editor of Cupcakes Take The Cake, a blog devoted the cupcakes. Nichelle is also the founder of KeepingNickels, a blog about small business bookkeeping and personal finance.
Nichelle will also be moderating a panel on March 12 at SXSW interactive (http://my.sxsw.com/events/event/676) and hosting a Cupcake Social (http://bit.ly/cupcakesxsw) on March 14.
Come back tomorrow to see who’s next on the list.
Also check out past entires on http://28daysofdiversity.com
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About
Business development/marketing strategist for TriOut. Take a look around this site. I have some of informative post for you to enjoy. Leave me a comment if you read one that educates or inspires you. I can be reached via voicemail at 919-809-7328 or email at info at socialwayne dot com.
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