#GEOChat Transcript from September 21, 2010 – Tweets about location-based services

GEOChat covers all things location/geo related offline and online. The discussion also covers your favorite location-based applications such as Foursquare, whrrl, brightkite, Gowalla, TriOut, Facebook Places, SCVNGR, MyTown and more. Other topics includes privacy, API application mashups, offline marketing of location-based campaigns, and how does the entire GEO spaces affects businesses today.

If you have suggestions/questions/topics for #GEOChat please let me know in the comments. #GEOchat is held every Tuesday at 2:00 P.M. EST.

Here's the #GEOChat Transcript [...]

#GEOChat Starts today on Twitter at 2:00 P.M. EST, Discussing all things location

Topical Twitter hashtags conversations started a few years ago with #journchat by @prsarahevans. Now we have #b2bchat, #aptchat, #smchat, #blogchat and more. Today I'm pleased to announced #GEOchat starting today at 2:00 P.M. EST on Twitter. #GEOChat will cover all things location/geo related offline and online. The discussion will cover your favorite location-based applications such as Foursquare, whrrl, brightkite, Gowalla, TriOut, Facebook Places, MyTown and more. Other topics we're going to cover will be privacy, API application mashups, offline marketing of [...]

Top 10 Twitter list to follow for updates on geo / location-based apps

As we all know @Twitter is a great way to read news/information when it happens first. For startups and other tech companies having a Twitter account is almost one of those mandatory must have for marketing and securing your digital footprint online. With Twitter list which are now almost one year old, you can group companies/industries twitter accounts together making it easy to read tweets from your competitors or from companies you want to track.

If you're in the location space and looking for Twitter list to keep up with the growing list of location-based apps here are the Top 10 geo [...]

Location Based Marketing and the 80/20 Rule of Business – Guest post via @GreggVM

Guest Post by: Gregg @GreggVM works as a business consultant, freelance writer and TriOut Sales Manager/Advisor. Gregg writes at http://www.greggmorris.com

In 1906 and Italian economist named Vilfredo Pareto came up with a formula to describe the inequality in the distribution of wealth throughout his country. He found that 80% of the wealth was concentrated in the pockets of 20% of the people.

In the late 1940’s, Joseph Juran, a Quality Measurement guy, stated a principle that he called “the vital few and the trivial many”. He had found that 20% of the defects caused 80% of the [...]

11 Questions to Ask Before Using Location-Based Services to Market Your Business

Note: Originally posted on: SocialFresh.com on June 22, 2010

Location-based marketing (LBM) is here and it has been here for a long while, way before Yelp, Loopt and Foursquare. But now with the recent popularity in location-based mobile applications like Foursquare, TriOut (disclosure, I am a partner), Loopt Star and Gowalla, more brands and agencies are trying to take advantages of these services to increase sales, branding and in some cases just to look cool.

Emerging from a recent "future of location-based marketing" panel, much of the audience mentioned a need for more LBM brand [...]

Is the future of location-based services that great or should they sell, sell, sell?

Remember this scene from the movie Trading Places?

Yesterday Ben Parr co-editor at Mashable wrote an article called "Dear Foursquare: This Is Not the Right Time to Sell" in which he discusses the uncertainty of the location-based industry and recent rumors of Yahoo buying FourSquare for $125 million. It's an interesting argument to make if the Foursquare team decides to sell or work towards being the "next big thing" as they have been called by so many industry leaders. In the post Ben highlights 5 factors to consider should Foursquare decide to sell or not: Those factors were:

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