How brands can use Instagram and other mobile photo sharing applications today for customer engagement

The saying is a photo is worth a thousand words and if that is the case books are being published in popular mobile sharing applications such as Instagram, Path, picplz, Burstn, Treehouse and more. Stories and experiences are being shared by uploading photos and new mobile social networking communities are being formed. Yesterday I posted an overview of Instagram and how Instagram lands its first brand partner the National Geographic. While the popularity of mobile photo sharing apps seems to be growing, I believe we will see more brands use photo sharing applications as another tool to [...]