infographic – Must have Social Media Demographics
via kissmetrics
Key Points:
MySpace has the greatest gender divide, with a 64% female and 36% male membership.
Twitter has the largest division of wealthy users with 27% earning $75,000/year or more.
Facebook has the largest division of older users with 37% being 45 years or older.
Digg has the largest division of users with a graduate degree at 9%.
Stumbleupon is very popular among graphic designers. You’re 14.2 times more likely to reach a graphic designer through Stumbleupon than if you were to cast your marketing message broadly across the internet.