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Day 5: People of color impacting the social web – Joselin Mane – #29DaysofDiversity


As we all know, February is Black History Month. It’s a month where we honor those who have made an impact on American culture for equal rights, those who have invented, those who have a helped others and those who have inspired everyone to be the best they can be, not only as a person of color but as a human. For the past two years for Black History Month, I started an online series called 28 Days Diversity where I would feature someone new everyday during the month of February for just being awesome in their own right. Even though it’s black history month, the goal for 28 Days of Diversity is to feature not just African-Americans but other minorities in the web/tech space. Also note that 28 Days of Diversity is not a popularity contest or an influencer list but a list of thought leaders in the social web sector, including entrepreneurs, bloggers, conference organizers, IT professionals and friends not ranked in any particular order who I have either met in person or followed online. Each post will include a picture, bio, two links from the selected person and this paragraph.

For 2012 I wanted to not just feature individuals but also ask a question to where each featured person could share their passion with others. For 28 Days of Diversity 2012 each post/person will answer the question “What motivates you to become successful?”

For the next 29 days since 2012 is a leap, come back to visit and/or to see who’s on the list. For day 5, I would like to introduce to some and present to others:

Joselin Mane

Joselin Mane

Twitter: @JoselinMane



A passionate Internet Marketing Consultant with 20 years of computer technology experience. Add my 10 years of Online Marketing experience and 12 years of Business Development experience, and you get a powerful combination that is rarely seen in this new media market. His passion and focus is working with small/midsize businesses, organizations and entrepreneurs to best leverage Internet technologies to systematically reach their financial and/or growth goals.
He specializes in wrapping marketing around technology to help grow his clients’ businesses in more efficient ways. He’s known in the corporate world for his resourcefulness, and since going digital, have has earned online recognition and a reputation for these skills as well. His way of finding information and adapting new technology enables his to quickly access opportunities for growth and provide several easy-to-understand tactical plans based on his clients overall strategy. Early in his career, I was highlighted in a full page ad for the work he contributed to Herman Miller saving over 1 Million dollars.

As a first generation Dominican American, many extraordinary life experiences allowed him to analyze opportunities from various, unique perspectives. He has traveled extensively across the United States and around the world. His previous business endeavors have taken him to places including three months in Singapore, Malaysia, Thailand and six months in England, Sweden, Norway, Germany, France and Spain. His international experiences gives him a strong foundation from which he has developed global marketing campaigns for my clients.

Throughout his life he has worked with and been a part of many community organizations including the Boys Scouts, Lawrence Boys & Girls Club, Inroads, and NSBE. Most recently he developed a marketing plan for the fastest growing and largest professional Latino membership site in Massachusetts history, have co-founded both BeScene Marketing, which provides Social Media Strategies for the Entertainment Industry and BostonTweetUp , which provides people in the Boston area a central resource to learn all about local Tweetups. He has also been selected as a connector for the Mayor of Boston, Boston World Partnership initiative.

Via BostonTweetUp, which he has been focusing the majority of this time now on, he created MegaTweetUp. MegaTweetUp is the largest non-branded tweetup in the world, uniting people of all ages and disciplines to network and learn more about how to best leverage social media for their businesses.
He is a strong believer of, “Do what you do best and outsource the rest.” He embodies this by championing the Kolbe A index, an index that measures one’s strengths. By knowing one’s natural strengths they are able to focus on what they are most effective at, and find other people who complement them to join their team. His Kolbe results say that he is a forward thinker and has a great ability to conceptualize what could be, and to picture how things work. His expansive technical and marketing knowledge combined with my ability to intuitively visualize possibilities allows him to not only create solutions quickly but more importantly, find a better way of doing things in the process. He has a keen eye which allows him to detect discrepancies and adjust procedures in any project.

He has posted his Kolbe results on his company website and his blog. He invites people to read his results and learn his Modus Operandi, and encourages people to go to the Kolbe site and find their unique strengths.

Since he has a strong understanding of myself, He begin each of his projects by having an honest conversation with each of the team members to determine the most effective use of everybody’s skills and natural instincts, maximizing the effectiveness of the team.

He devote several hours a day to learning the varying trends in business and technology such as the new platform of ever changing Social Media. He provides his clients with the best and most current information to make a decision that will have the greatest impact on their business. He continuously researches and networks to bring his clients the very best resources available.

As the founder & lead consultant of LITBeL Consulting, He brings all of my experience, knowledge, and resources together. One of the strengths he brings to his clients is the ability to handpick the perfect team, one created from the skills and talents of the clients’ current team accented by the best of the resources of LITBeL Consulting. Using this strategy he is able to create great teams of professionals which are completely customized based on the individual clients needs.

What motivates you to become successful?

“What motivates you to become successful?” My Mother who came to this country on the sheer notion that this was the land of opportunity. I also work hard/smart on behalf of those that came before me, that that can’t themselves and those that will come after me.

You can follow the status of 28 Days of Diversity 2011 on, and syndicated on BlackWeb 2.0.

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