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Announcing 28 Days of Diversity 2011, people of color impacting the social web with a focus on Digital Divide

28 Days of Diversity 2011

Last year for Black History Month, I started an online series called 28 Days Diversity where I would feature someone new everyday for the month of February for just being awesome in their own right. Even though it’s black history month, the goal for 28 Days of Diversity is to feature not just African-Americans but other minorities in the web/tech space. Also note that 28 Days of Diversity is not a popularity contest or an influencer list but a list of thought leaders in the social web sector, including entrepreneurs, bloggers, conference organizers, IT professionals and friends not ranked in any particular order who I have either met in person or followed online.

The feedback from 28 Days of Diversity 2010 was great and here are a few statics from 28 Days of Diversity 2010
28 Days of Diversity 2011

Social Media Stats
For “28 days of Diversity” – 94 blogs mentions and 46 social mentions
For #28daysofdiversity – 114 Blog mentions, 696 social mentions and 246 comments.

Interviews & Press
Technorati: #28DaysofDiversity with Wayne Sutton
PR Week: Promoting diversity in Black History Month

Other 28 Days of Diversity Projects launched:
28 Days of Diversity in Design
28 days of black nonprofit leaders
(February 1 – 28, 2010)
6,035 Visits
4,319 Absolute Unique Visitors
8,753 Pageviews

28daysofdiversity.comc(February 1 – 28, 2010)
780 Visits
493 Absolute Unique Visitors
2,305 Pageviews

Something New for 2011

For 2011 I wanted to not just feature individuals but also address a topic that affects everyone. For 28 Days of Diversity 2011 each post/person will answer the question “How can we use technology to close the digital divide?” For reference, I list the problem factors of Digital Divide in the following categories:

1. Location
2. Access to information/technology
3. Race
4. Income
5. Gender

What is Digital Divide:
The digital divide refers to the gap between people with effective access to digital and information technology and those with very limited or no access at all. Source:

At the end of the month by answering this question we should have at least 28 ideas/ways to decrease the digital divide.

How can you support 28 Days of Diversity 2011

1. Follow, retweet the #28daysofdiversity hashtag on twitter

2. Add the #28daysofdiversity badge to your site

28 days of diversity


28 days of diversity


3. Start your own #28daysofdiversity blog series (example 28 Days of Diversity in Design )

4. Write a blog post about digital divide and answer the question: “How can we use technology to close the digital divide?” and tag it #28daysofdiversity

5. Be positive and a mentor others

6. Host a meetup/event about digital divide

You can follow the status of 28 Days of Diversity 2011 on and

If you have any questions or feedback about 28 Days of Diversity 2011 I can be reached at or 919-816-2230

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