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I’m sure by now you know you can become the mayor or a keyholder of a location but did you know you could become the king of a city? If you’re a Yelp user and become the top user for the city by checking in, you will be number 1 on Yelp’s leaderboard and be the king! For those of you who are can’t check-in enough to at various places, don’t worry you’ll collect dukedoms until you can over throw the king.
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After seeing the trend and the success of implementing a gaming system into location based services Yelp added the check-in feature along with a leaderboad and badges to their iPhone app. But unlike being the mayor of a location like Foursquare with Yelp you collect or become dukedoms until you’re the king. It’s a different knights of the round table twist but basically the same
For many of the newer location-based apps they are adding badges and rewards for their users and it all make sense after seeing the success like Foursquare and @TriOut (plug). With Yelp’s existing community and now adding the kingship titles I think it’s a good fit for Yelp. They saw an opportunity to make their service fun and competitive by not over doing it or confusing their existing users.
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What are your thoughts on Yelp’s implantation of the check-in and leaderboad model?
Do you know the king of your city?
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Location:Exchange Plaza,Raleigh,United States