Posts Tagged ‘Social Media’

Posted on January 17, 2012 - by Wayne Sutton

Social Media By Demographics #infographic

Posted on December 31, 2011 - by Wayne Sutton

Guest Post: 3 Smart Ways for Small Business Viral Growth

About Guest Author: Victoria Kushner is a blogger and PR manager at Freemake.com. She writes about top multimedia apps and tech startups.

Nowadays everyone is talking about word of mouth promotion success. Viral marketing is a promising method, especially for small business and new companies. As matter of fact, viral campaigns bring substantial traffic, attract new audience and help build warm business-friendly atmosphere. Each business owner dreams about vast public support and good attitude to his/her startup.

However, many useful social media tools are still rarely implemented by small business. The reasons for such viral marketing reluctance are lack of knowledge, fear to fail or viral concept misinterpretation. Let’s dispel myths around viral marketing and explore 3 real viral growth cases that every business owner may apply to own company.

Cool Infographics

Infographics is a powerful viral tool. People love to share it. You can see thousands of Twitter updates with word “infographics”. If you plan to boost your company name mentions in social media – design impressive infographics.

First of all, you need thoroughly research your industry-related topics that may be interesting to wide audience. Visit such popular infographics galleries as visual.ly, Killer Infographics, or Daily Infographics and view ready infographics for your niche.

Then, work out ideas and connect them with your company product/services. Hire a designer and make your infographics dream come true.

Next step is to place your excellent infographics on your website and supply it with social sharing buttons. Don’t forget to promote it among your existing customers via newsletters, Facebook, Twitter feeds or offline announcements.

After that pitch bloggers and suggest your slide for magazines. If you target right journalists and make appealing image, people will talk about it. For, instance, “YouTube Killed TV” infographics has numerous tweets that reached people worldwide.

By Freemake, proud developer of YouTube Converter

Great YouTube Video

For complicated products or services, just an infographics will not do. In this case, try demo or promotional video. There’s no need to hire Hollywood producer or New York Video Agency. A video can simply show your company internal processes or have a video message from CEO. Audience is always excited to learn inside information and to meet real people who stand behind a small company.

Make your video unique, short and outstanding. Compare other YouTube videos and write compelling video title and description. Add as much information as your want. It’s important to put your website, social media links and contacts. Then, buy YouTube ads to drive extra traffic to your video channel – it’s cheap and does not require much online advertizing skills.

A vivid example of this viral tool success is Orabrush “Bad Breath” video that gained 16 million views and lots of comments.

Catchy Social Networks

Invite your current customer to join your Twitter, Facebook or Google+ pages. Offer incentives, coupons and exclusive bonuses to your social networks buddies. Logos Bible Software generated over $300 000 through Facebook promotion. They prepared custom discounts for each fan. The campaign resulted in mass social message distribution and additional orders. Follow Logos way and create active social community.

Posted on December 30, 2011 - by Wayne Sutton

Guest Post: Microsoft Socl: The Upcoming Social Network Project

About the author: Alia Haley is a blogger by profession. She loves writing on technology and luxury.
Beside this she is fond of games. She recently bought a Gaming Mouse for herself. These days she is
busy in writing an article on Suzuki Motorcycles.

There was a murmur heard in the Microsoft camp a couple of weeks before about the social networking project being carried out by the company. Later these things embarked at a place called Socl.com with a name Tulalip. The fact of the matter is that Tulalip happens to be a website which allows you everything right from getting any information to sharing it unlike you see in any social networking site. With passing time, more information has emerged out now in public making things clear. Microsoft has embarked with a project called Socl and dropping the Tulalip. This place will allow you to search for information and clubbing things with a complicated blend. Microsoft has tested the applications with limited users in a group along with a number of features as discussed under:
The UI or User Interface: On the face of it, people can call it somewhere a Facebook; however, it is still too early to trust this notion completely. This can only be said when Microsoft will eventually launch the social networking website. However, at the moment you can consider having the same design of three columns as seen on Facebook. These include the updates coming in the middle section, information at the right side and the navigations links on the left side. However, the difference comes with the input area which is placed at the top side area where you can you can update about your statuses just beside the question asking to do so. However, you can choose for a standard format rather treading this path.

The Tags: The Socl is taking a different route to this path and not just replicating things from FB. At Socl you get the choice of using tags with some specific subject trying from anybody’s status or search the query; thereby you can get result of anything having this searched tag. It is still unclear how it will work while you can use your RSS feeds or just try Google as well for you. This feature is still under the phase of testing, we can have a clear idea after it comes out.

The Videos: Having the presence of high end HTML5, Socl works out without any hassle or issue even when you will see the video being used at the right side. In this way the users can therefore do two things together, watching the videos from YouTube and put comments through the chat box window.

The Social Element: As you see how Google is using the social element in its search results since they think that it can pull out information which is unique from the users using their friends. With Socl you can expect similar thing in this direction, though we need to wait and watch this thing.

Knowing the fact that the Microsoft social networking site –Socl is under test, it’s a tough task to understand it completely at this juncture. People though feel that the company will bring something different rather than mere replicating things from Facebook or any other social media site. To survive indeed you need to be different, by just being a copy cat it will make things tough for the Socl to combat the giants of Social media.

Posted on December 29, 2011 - by Wayne Sutton

Social Media Marketing for Startups – Infographic

via udemy

Posted on December 24, 2011 - by Wayne Sutton

How Social Media is Ruining Our Minds – infographic