SocialWayne.com by Wayne Sutton

Posts Tagged ‘NC’


Posted on November 12, 2011 - by

Video: Black In America 4: Soledad O’Brien interview: Silicon Valley vs my real hometown Teachey, NC


While doing interviews about CNN’s upcoming Black In America 4 – Silicon Valley – The New Promised Land with Soledad O’Brien a few of the questions I’m often asked is what was it like living in the NewME Accelerator startup house, why go to Silicon Valley for the summer and what was it like living in Silicon Valley. It was also one of the questions that Soledad O’Brien ask me during one of our interviews.

One thing I don’t think many people know is that even though I currently live in Raleigh, NC that I’m originally from a small rural community called Teachey, NC. Yes, Teachey. According to Wikipedia in 2000, the census there were 245 people, 92 households, and 66 families residing in the town. Yes that’s the place I call home. It’s very country, I grew up cropping tobacco, working in the fields and the digital divide is very much a problem in that community even today much less growing up.

Although Raleigh, NC is a lot different from Teachey, NC there is nothing like the Silicon Valley community. Take a look at the video below of my interview with Soledad O’Brien as I talk about Silicon Valley vs Teachey, NC.

Reminder
Watch CNN Black In America 4 this Sunday 8pm EST on CNN and then go to your computer to watch the official after Black In America 4 online live video panel and discussion with Mario Armstrong called “Innovation Nation:Startup Success”. Join us in the live chat, google hangout and more as we’ll talk about Black In America 4, Silicon Valley and more. We’ll also take questions from the online audience. When tweeting about the online live broadcast use the hashtag #bialive. The Black In America 4 hashtag is #blackinamerica. For more information about the live broadcast visit: http://www.marioarmstrong.com/on-air/innovation-nation-the-official-live-webcast/


Posted on September 19, 2011 - by

1st Annual Blacks in Technology Entrepreneurship Week, November 6 – 13, 2011 Durham, NC

Originally posted on the SistaSense:

1ST Annual Blacks in Technology Entrepreneurship Week, Durham NC

1ST Annual Blacks in Technology Entrepreneurship Week, Durham NC

November 6 – 13, 2011 Durham, NC – The 1st Annual Blacks in Technology Entrepreneurship Week holds promise like no other. The theme for this year’s event is “Changing the Face of Technology” and focus’ on NC natives and residents who are indeed changing the face and landscape of technology entrepreneurship. Katrina M Harrell in connection with 100 Urban Entrepreneurs of NC will honor six extraordinary minority innovators in technology and entrepreneurship:

This year’s kick-off event on Sunday, November 6, 2011 will be held at the spectacular and historic Bay 7 in the American Tobacco District, Durham NC, as a networking and celebration event not only celebrating the accomplishments of the honorees but also providing unsurpassed networking opportunity among Top entrepreneurs throughout the state. Networking begins at 6:00pm with the honoree event & program beginning promptly at 6:30pm. November 13, 2011 viewing party of the CNN show to be announced.

An array of sponsorship and vendor opportunities is also available. Any questions regarding sponsorship should be directed to the contact information below. The event founder seeks a goal to raise $10,000 to help fund an Entrepreneurship program at a Historically Black College or University within the state of North Carolina.

Registration for the event can be completed online by visiting 
BLACKSINTECHNOLOGYENTREPRENEURSHIPWEEK.YOLASITE.COM or by contacting Katrina Harrell at 919-438-BITE (2483) or via email: katrina.harrell@100ue.org.

About 100 Urban Entrepreneurs – 100 Urban Entrepreneurs is a nonprofit foundation dedicated to helping provide a long-term economic boost to urban communities throughout the United States by supporting entrepreneurship at its earliest stages. 100 Urban Entrepreneurs seeks to identify, fund and mentor 100 of the most promising young businesspeople from economically disadvantaged communities who might otherwise lack access to startup capital and a professional network. Our goal is to provide the tools to help talented young dreamers create viable, profitable companies and create jobs within urban America. For more information, visitwww.100UrbanEntrepreneurs.org.

About Katrina M Harrell – North Carolina resident and Businessperson,Katrina is the founding CEO of Your Simple Bookkeeper, Inc. which was the recipient of 100 Urban Entrepreneur funding grant in 2010. As founder of BITE week, Katrina Harrell is an advocate for entrepreneurship as a wealth builder for people of color and women. Ms. Harrell is also the President of the KM Harrell Group, LLC a strategic business development & consulting firm offering business strategy solutions to create profitable business models. She has been featured in blackenterprise.com, Top 200 Leading Moms in business by Start-upNation.com and a host of other media outlets. For more information, visit www.katrinamharrell.com.

Event Title Sponsors: American Tobacco District, Your Simple Bookkeeper, Inc., ibuzzn.com, Opulent Suites Media & PR, Selections entertainment.



Posted on June 1, 2010 - by

TriOut and Golden Corral “Cary” @GC_Cary launch check-in special and leadeboard contest

We’re excited to announce two new location-based promotions with Golden Corral (@gc_cary).  The first is 50% off your meal at the Golden Corral Cary location by checking in with TriOut for the 1st 100 check-ins starting June 1, 2010.

Check-in Special, how it works:

  • Arrive at Golden Corral Cary
  • Check-in on TriOut
  • You’ll see a special 50% off badge
  • Show the badge at the register (non-iphone users just show the check-in)
  • Your meal will be half-off
  • Limited to the first 100 check-ins

Leaderboard Contest:
The second is the TriOut check-in leaderboard contest.  Starting Monday, May 31st, the top 5 TriOut users for the week will receive a Golden Corral gift card for two free meals at the Golden Corral Cary location. This leaderboard contest will run for two weeks and you can only win only once, meaning for the week of May 31 – June 6 the top five TriOut users will win a Golden Corral gift card and for the week of June 7 – 13 another five TriOut users will win.

The Leaderboard is based on our check-in points systems and you can earn extra points for checking in at locations with specials. You can see all of the locations with specials here: http://trioutnc.com/specials/. For more information about the TriOut points system read: TriOut Points System.
You earn more points the following ways:

  • 5 points for each check-in per location, per day.
  • 3 points for each photo.
  • 3 points for each review.
  • 10 points for checking into an event.
  • 10 points for checking into a location with a special.

We’re excited to be working with Golden Corral Cary and hope everyone will have the opportunity to take advantage of  their location promotion. Note, you can check-in with TriOut by using the iPhone app or from any smart phone at  http://m.trioutnc.com .


Location where the check-ins count:
Golden Corral
5707 Dillard Dr.
Cary, NC, 27518
Phone: 919.816.0352
Twitter: @GC_Cary
Facebook: http://www.facebook.com/GoldenCorralCary

Good luck to everyone and thanks for using TriOut. We’re working with other local businesses to provide more sponsored leaderboard contests in the future. If you’re interested in sponsoring a TriOut leaderboard contest please email wayne at TriOutNC dot com or call 919-200-0933.


Posted on May 27, 2010 - by

Presentation: Using WordPress to build your brand & telling your start-up story from @WordCampRaleigh #wcraleigh

This past weekend I had the chance to attend and speak at WordCamp Raleigh @WordCampRaleigh. I think this was my fourth or fifth time attending a WordCamp event and my third time speaking at one. I must say by far that WordCamp Raleigh was the best one yet. The event was organized by Steve Mortiboy @wpsmort, Michael Torbet @michaeltorbert and Craig Tuller @craigtuller, along with a great team of volunteers. During the 2 day camp I met some awesome WordPress developers and speakers such as Syed @wpbeginner, Lisa Sabin-Wilson @LisaSabinWIlson, Dave Moyer @DaveMoyer and more. Also I had a chance to catch up with a few friends who I normally don’t see unless we’re at SXSW or BlogWorld such as Patrick O’Keefe @ifroggy, Brandon Eley @Eley, Stephan Segraves @ssegraves and Aaron Brazell @technosailor. It was great seeing everyone!

One of the highlights of WordCamp Raleigh was watching and participating in the SitePoint Podcast hosted by @iFroggy and team. The podcast was live video streamed and you can watch it here: http://www.ustream.tv/recorded/7124319

My topic for WordCamp Raleigh was “Using WordPress to build your brand and telling your start-up story” in which Lawrence Ingraham @LawPower, TriOut founder joined me discussing how we used WordPress and blogged the launch of TriOut. Below is the presentation and you can see the notes on SlideShare.

Using word press to build your brand and telling your start up story
View more presentations from Wayne Sutton.

Here are a few more blog post about WordCamp Raleigh:
WordCamp Raleigh 2010 Pictures – Part 1
WordCamp Raleigh 2010 (Overview)
WordCamp Raleigh 2010

Thanks to WordCamp Raleigh @WordCampRaleigh for having me and planning a great event. See you next year!


Posted on April 30, 2010 - by

Case Study: Golden Corral "Cary" launches a location-based check-in iPad contest. Location-based marketing 101


As location-based marketing continues to catch on more companies are coming up with creative ways to attract customers. If you look at maybe 7 out of 10 examples of companies using location-based services I would say that restaurants are leading the way. Reason be that restaurants have a consistent traffic of customers walking through there doors but they also have the challenge gaining new customers and keeping their existing customers therefore making location-based marketing a perfect mix.

Last week we met with MMI Public relations to discuss location-based marketing opportunities for their client Golden Corral Cary, NC. We discussed and demoed TriOut for business and ways for Golden Corral to use social media and other location-based services to make sure they reach their target audience and participation goals. Today MMI announced Golden Corral’s check-in contest and kick off event. Here are the details.

Event:
Want to eat for free? The first 50 people to RSVP will eat for free! RSVP here -> http://gccroundup.eventbrite.com/
Join Golden Corral at the Cary location on May 12 from 6pm – 8pm for some Foursquare, TriOut and Gowalla fun!

Check-in Contest:

  • The promotion runs from May 12 – June 16, 2010.
  • Please show your phone’s “check in” screen from any of the location based apps at the register to be eligible for a free meal and to be entered into the iPad drawing.
  • The Foursquare mayor is eligible to receive one free buffet and drink per day. If the mayor chooses not to dine that day, the free meal is forfeited for the day (no roll over minutes).
  • The 16GB Wi-Fi iPad winner will be selected at the end of the promotion period (week of July 12).


You can find Golden Corral Cary social media profiles here:
Twitter: @GC_Cary
Facebook: http://www.facebook.com/GoldenCorralCary

We’re excited to be working with MMI and Golden Corral, Cary and looking forward to seeing everyone at the event.

As location-based marketing is still evolving and others looking to do the same as MMI / Golden Corral Cary take a look at how they launched their contest:

  • Announced Contest on Facebook to bring awareness to fan page
  • Setup event registration using eventbrite to archive participates
  • Tweet contest linking to Facebook page, again bringing awareness to page
  • Didn’t limit location-based contest to one service to reach a wider range of users
  • Created a branded unique twitter hashtag for the contest. #GCCary
  • Being that it’s a location-based contest did market research to reach target audience

What are your thoughts on the contest and would you have done anything different to launch it?

*Disclaimer: I’m a partner in TriOut where I service as the  business development and marketing strategist.


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