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SocialWayne.com by Wayne Sutton

Posts Tagged ‘location based services’


Posted on September 24, 2010 - by Wayne Sutton

#GEOChat Transcript from September 21, 2010 – Tweets about location-based services

geochat
Original graphic by Jess3!

GEOChat covers all things location/geo related offline and online. The discussion also covers your favorite location-based applications such as Foursquare, whrrl, brightkite, Gowalla, TriOut, Facebook Places, SCVNGR, MyTown and more. Other topics includes privacy, API application mashups, offline marketing of location-based campaigns, and how does the entire GEO spaces affects businesses today.

If you have suggestions/questions/topics for #GEOChat please let me know in the comments. #GEOchat is held every Tuesday at 2:00 P.M. EST.

Here’s the #GEOChat Transcript from September 21, 2010


Posted on September 20, 2010 - by Wayne Sutton

This Week in Location: 30 must read location-based articles from the past 7 days

Location-Based Apps Names

Videos

@schneidermike and @EricLeist check out SCVNGR rewards

Social Media Tulsa What is Whrrl

Blog Post

  1. The real Facebook burglaries story
  2. Pros And Cons Of Mobile Marketing
  3. How Local Businesses can use Facebook Places
  4. Plan and share your trips with Tripline
  5. The U.S. is Catching Up to The World in the SMS Marketing Race
  6. Nick’s Crispy Tacos offers free taco via mobile challenge
  7. SCVNGR Debuts Web-Based, Self-Serve LBS Rewards Platform For Businesses
  8. PlacePunch Co-Founder Discusses The Future of Location-Based Marketing [Interview]
  9. Comparing Check-In Apps: the Location-Based Check-In and More
  10. Skyhook Adds Location Engine to Layar App for Android
  11. Sorry, But McDonald’s Did Not See a 33% Increase in Foot Traffic Because of Foursquare
  12. Foursquare Gets Down To Business With Insights
  13. Indoor Positioning and Navigation – The Next LBS Frontier?
  14. Gap Taps Foursquare Cofounders for Holiday Ad Campaign
  15. Today in Location Based Services and Apps
  16. Retailers find value in location based services Shopkick, WeReward and SCVNGR
  17. Local Social Media Marketing: How Your Peers Use Twitter, Facebook, And Blogs
  18. WeePlaces adds Gowalla and Facebook to visualize check-ins
  19. Stickybits at the Zoo
  20. Skyhook: Google forced Motorola to drop our location service, delay the Droid X
  21. Bravo celebrates their newest show with the Just Desserts Badge — and free desserts
  22. Facebook Places Propels SCVNGR to 100,000 Downloads in 48 Hour
  23. Why Geo Location Matters and Why You Should Attend Geo M
  24. The Panthers Purrsuit is On — A Social Media Challenge!
  25. You Can’t Beat the Location
  26. 10 Ways Touring Bands Can Leverage Location Apps
  27. 10 foursquare secrets worth making ‘public’
  28. Case Study: McDonald’s ups foot traffic 33% on Foursquare Day
  29. Fan Appz Integrates With Facebook® Places to Enable Location-Based Marketing
  30. 5 Important New Trends in Location

Posted on September 15, 2010 - by Wayne Sutton

Video: GEOChat Live from Gowalla HQ with Jonathan Carroll

GEOChat Live from Gowalla HQ with Jonathan Carroll


Posted on September 12, 2010 - by Wayne Sutton

This Week in Location: 41 Location-based services articles you may have missed

Location-Based Apps Names

Another week and that means it’s time for This Week in Location wrap up. A list of articles about location-based services. Here are 41 location-based articles from last week that you may have missed along with a few videos.


Inside the most-popular location game maker

What Sucks About Foursquare Today
View more presentations from JESS3.


The Video Guide to Facebook Places for Businesses

Foursquare usage curve « turnbulled
  1. Tourality – Location-Based Game
  2. GetGlue: The Entertainment Social Networking App for iPad
  3. Miso is a PepsiCo10 Company!
  4. Marketing Nuggets: Cause Awareness, Location Marketing & Getting Ideas from Local Media
  5. TriOut opens new office at Design Box downtown Raleigh
  6. Virgin America Sees Success!
  7. Geolocation is now rewarding
  8. Beyond the check-in to the check out
  9. Will Check-Ins Spur the Return of ‘Must See TV’?
  10. People Robbed After Checking-In On Facebook
  11. Geo-location is where it’s at, but should financial services brands check-in?
  12. Moviefone 2.0: National Post is using Foursquare to add content and context to the Toronto Film Festival
  13. Foursquare usage curve

  14. The Video Guide to Facebook Places for Businesses

  15. Foursquare 2.0 to leverage webOS 2.0
  16. SCVNGR Review: Could this be the foursquare of real estate
  17. IFC and Foursquare: The Always On, Slightly Off Guide to America
  18. Why Your Church Should Be Listed On Foursquare

  19. Foursquare & Buzz: Building Community or Too Close for Comfort?
  20. Location-based services not connecting with consumers

  21. Colleges Discover Foursquare
  22. Location-Based Services and Social Media
  23. Study: Location-Based Services Users are Passionate but Niche
  24. Foursquare’s Indonesia “problem” isn’t really a problem at all
  25. Will Facebook Places pay off for location-based companies?
  26. PlacePunch Launches Location-Based Marketing Platform For Foursquare, Twitter And Facebook
  27. Reggie Bush Uses Foursquare and Stickybits for Football Scavenger Hunt
  28. Context Optional Helps Brands Run Location-Based Promotions On Facebook Places
  29. I’m the mayor of cinnabon on foursquare
  30. Inside the most-popular location game maker

  31. Volvo, H&M Eye Unique “Virtual Currency” Mobile Marketing In Booyah’s MyTown App
  32. Bizarre findings from Myxer’s location based survey
  33. The State of Localization, InfoGraphic
  34. State of Location Based Services
  35. GetGlue for iPad Wants to Be Your Couch Surfing Companion
  36. Four Seasons Joins Geo-Social Gold Rush With California Campaign
  37. Washington Redskins Tackle Foursquare
  38. Facebook Places Propels SCVNGR to 100,000 Downloads in 48 Hours
  39. Why larger firms are losing out under Google Places Optimisation
  40. Location-Based Marketing Takes Center Stage At Upcoming Event- Promo For MMW Readers
  41. 3 Questions About Location-Based Social Networks with Loopt CEO Sam Altman

Old School: From IBM in 2002 Location-based services: Wherever you are, wherever you go, get the information you want to know


Posted on September 5, 2010 - by Wayne Sutton

This Week In Location: The return of the old school, Brightkite + Loopt deals & InCrowd launches in the 1.8 billion industry

Location-Based Apps Names

If you read the same old tech blogs you’ll think it was a light week in the location space. It was light compared to the last two weeks as everyone catches their breath and move forward from the Facebook Places announcement but the location industry was very much active this week as ever. Over the last seven days two of the very first location-based services announced check-in rewards/specials. Brightkite teamed with McDonald’s and Visa and Loopt announced a deal with Virgin wich equaled their fifth largest day ever. Also this week the creators of MyTown, Booyah’s new InCrowd iPhone app was released. InCrowd was first announced during the Facebook Places announcement. My thoughts so far on InCrowd? It’s not for hardcore check-in users. It’s more like an avatar game made for kids who want to check-in, IMHO. Perhaps the biggest news last week was a report saying Location-Based Marketing To Reach $1.8B In 2015 and you wonder why we started TriOut? Speaking of TriOut founder @LawPower posted this week about the future plans for the service along with more version two features. So was it a slow week? No, to catch up here are 41 location-based articles from last week that you may have missed.

Video: Shopkick CEO: Here’s What Sets Us Apart From Foursquare


  1. ABI: Location-Based Marketing To Reach $1.8B In 2015
  2. Seven upcoming location-based events you should follow… I mean attend
  3. GEO M. Future of Location Half-Day Conference
  4. Huge Facebook Places Backlash Spreads Through Status Updates
  5. do you want to triout foursquare for real estate?
  6. Scobleizer on Google, Facebook, Location, iPad, and Android
  7. Shopkick CEO: Here’s What Sets Us Apart From Foursquare
  8. TriOut v2 Dev Journal: Right Now Screen
  9. Foursquare offers reward for checking in after STD checkups
  10. Technology Aside, Most People Still Decline to Be Located
  11. Foursquare: Shiny Object or Mainstream?
  12. How SCVNGR is turning the world into a game, one location at a time – with Seth Priebatsch, Chief Ninja
  13. Check (In) Yo’ Self Before You Wreck Yo’ Self: Why Foursquare Users Check In “Off The Grid”
  14. Foursquare Now 3 Million Strong
  15. How to Hack Nike+ for Automatic Foursquare Check-ins
  16. Nearby Friends: New Cyber-Stalking App for Tracking Facebook Places Check-Ins
  17. iTunes Features Location Apps with New “On the Grid” Section
  18. Facebook Places, Revisited
  19. How Amazon gave Whrrl’s founder his startup inspiration
  20. Two Types of Consumers Are Using Check-in Apps: Hyperactive and Hyperpassive
  21. Location-based services not connecting with consumers
  22. Virgin America Checks In to Fifth Largest Revenue Day Ever with Loopt
  23. Booyah releases InCrowd for iPhone and iPod touch
  24. Mobile marketing has a new friend in WeReward
  25. Brightkite Teams With McDonalds & Visa For Unique LBS Rewards Campaign
  26. Start Saving Today: SCVNGR Announces Rewards Programs for 50+ Local Businesses in Boston
  27. Gowalla adds new Highlights feature
  28. Will Americans Be More Likely to Share Location With Facebook Places?
  29. Which Geolocation Platform Is Best For Sports Marketers?
  30. Facebook Places is Terrible
  31. 5 New Ways Small Business Can Offer Location-Based Deals
  32. The History of the Cell Phone Infographic
  33. Check-in, Chicken
  34. Sharing Locations with Google Maps
  35. Booyah’s InCrowd Helps Find Mr. and Mrs. Popular with New App on the App Store
  36. Payless Shoe Source offers a nationwide foursquare special for first-timers
  37. Why Foursquare is the (almost) perfect travelling companion
  38. Gowalla rolls out Gowalla 1.0 for BlackBerry
  39. AOL Acquires Mobile Development Firm “Rally Up” To Bolster New “Mobile-First” Initiative
  40. Shakey’s Pizza Adds 16K Opt-Ins And Sees 10% Conversion Using Mobile Coupons & SMS
  41. PlacePop Facebook App Brings Places Check-Ins Feed To The Web Interface

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    Wayne Sutton Wayne Sutton helps individuals, startups and businesses succeed in understanding how to communicate on the social web via web development, user experience, brand strategy and marketing (Mobile and Social).

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