Posts Tagged ‘comments’
Posted on September 13, 2009 - by Wayne Sutton
The psychology behind social engagement: What does it mean when you click the "Like" button?

Photo via Jeffisageek flickr
It’s Sunday afternoon and I’m thinking about the psychology of social engagement. Why do people “Like” comments / post and what does it mean, when they “Like” something. If you look a lot of popular social media sites such as Facebook, friendfeed and even video social networking sites like Vimeo all have a like button or link. Also with social commenting platforms such as Disqus, you can now even hit the “Like” button on comments. Even url shortener services have a “Like” button such as StumbleUpon’s su.pr
But what does it mean when you hit the “Like” button and why don’t we see a “Dislike” button. Twitter doesn’t even have a “Like” button or feature but when you ReTweet a tweet does that mean you actually saying that you “Like” it? The “Like” feature comes in various formats too. A lot of times you’ll see it as a “Thumbs up” or a “Heart” or just a text link saying “Like”. Some sites/blogs use stars for rating post or videos such as YouTube but they also use “Thumbs” for voting comments. Does stars mean you “Like” it and when you give a video 5 stars means you just “Like” it a lot?
Two services that really push the mentality of “Liking” a post are Slashdot and Digg. Slashdot uses the plus/minus feature if a reader “Likes” a post and Digg users created their own lingo so to speak as to when “Digg” something you “Like” it. Or are you saying I’m endorsing it when I “Digg” a post.
Sorry that I have more questions than answers but I’m sticking to my saying that “I don’t have all the answers but my social network does”. So with that being said here are a few more questions:
- When you click on a “Like” link do you feel ad though as you are endorsing the content?
- Do we really need a “Dislike” link?
- Should Twitter add a “Like” feature?
- Should Brightkite add a “Like” feature?
- Should Facebook and Friendfeed add a “Dislike” link next to the “Like” button?
- Why do you “Like” a post but won’t leave a comment”?
- Do you “Like” this post? (he he)
- Do you know the first site to add a “Like” button?
Here’s a look at various “Like” buttons from the web.
Vimeo with Like feature (heart)
![What's Next? WordPress [JAK 2] on Vimeo](http://img.skitch.com/20090913-fdrm16bhxa9hinkd4d3qijdssh.jpg)
Digg’s Thumbs Up/Down in comments

Disqus Comments with Like feature

I’m not sure who started the “Like” social phenomenon of giving users a quick way of expression their stamp of approval for online content but it has been adopted by the social web community. Your thoughts?
Posted on September 8, 2009 - by Wayne Sutton
And the winner is . . . Photo caption contest results
Yesterday, I held a caption contest for the photo below here on SocialWayne.com and I received over 35 comments (minus my own). Some were pretty funny and some were so not me. Even though I can see where they are coming from in the comments with the big “pimp” hat. To see all of the comments view the original post here: Caption contest! What was I thinking?
Wayne Sutton, Pimp, originally uploaded by Andy Ciordia.
The photo was taken at Social Fresh, a social media conference organized by Jason Keath in Charlotte, NC. Andy Ciordia @Ciordia9 snapped the photo but I can’t remember what I was thinking at the time.
It was interesting that most of comments came from FriendFeed, either way my top three favorite comments where:
pat said:
i have called this press conference to announce that i am no longer social wayne. from this point forward i shall be known as “super-fly” social wayne.
Eric Miltsch said:
“I bet I can update my Brightkite location without anyone noticing…”
Wardell said:
I’m talkin’ bout tweetin’ since been tweetin’ since been tweetin’!
And the winner is…
pat said:
i have called this press conference to announce that i am no longer social wayne. from this point forward i shall be known as “super-fly” social wayne.
Congrats Pat, I’ll be contacting you soon with an iTunes gift card coupon. A big thanks to everyone who left a comment.
Posted on April 16, 2009 - by Wayne Sutton
The un-written rules of the web for bloggers and tweeple. Tips, comments & women. – episode 017
Today on Talk Social news we cover the the un-written rules of the web for bloggers and tweeple. If you’re new to blogging or twitter this is a much watch. If you’re a veteran, watch it also to see if we left anything off the list. If you disagree with us want to add more rules let us know in the comments.
The Video:
The podcast:
Talk Social News daily 016 – length 20:00 download or click to play:[audio:talksocialnewsdaily017.mp3] Subscribe to podcast in iTunes: 
If you would like to sponsor Talk Social News email us at contact@talksocialnews.com. Thanks






