Archive for the ‘Podcast’ Category

Posted on March 8, 2011 - by Wayne Sutton

Podcast: Enchantment book interview with Guy Kawasaki

Last week I had the opportunity to interview former chief evangelist of Apple and co-founder of Alltop.com, Guy Kawasaki about his new book available today called Enchantment: The Art of Changing Hearts, Minds, and Actions.

About Enchantment:

Enchantment: The Art of Changing Hearts, Minds, and Actions is Guy’s tenth book. In it, he explains how to influence what people will do while maintaining the highest standards of ethics.

The book explains when and why enchantment is necessary and then the pillars of enchantment: likability, trustworthiness, and a great cause.

The next topics are launching, overcoming resistance, making enchantment endure, and using technology. There are even special chapters dedicated to enchanting your employees and your boss.

Finally, because there are times you may want to resist enchantment, there’s even a chapter about how to do this too

You can listen to my interview with Guy Kawasaki below :
Enchantment book review with Guy Kawasaki by waynesutton

Learn how to order your copy of Enchantment here: http://www.guykawasaki.com/enchantment/order/

The Enchantment Facebook fan page:
http://www.facebook.com/enchantment#!/enchantment?sk=app_4949752878

You can subscribe; to the SocialWayne.com Podcast on: iTunes; or subscribe to the podcast XML feed at http://feeds.feedburner.com/socialwayne

Disclaimer: I received a free preview copy of Enchantment for review.

Posted on December 3, 2010 - by Wayne Sutton

Podcast: The SocialGeeks Episode 30 – the great email wars

Earlier this week I had the opportunity to reunite with Caleb Elston and IdoNotes to record an episode of the TheSocialGeeks podcast. It’s been a while since I’ve been able to join the team  but as always I had a blast. During the podcast we discussed some of the lasted trends in technology, startups and the social web.  You  can find articles on our topics by following our groups bookmarks on Diigo here. Here’s a link to the show.

TheSocialGeeks: TheSocialGeeks Episode 30 – the great email wars.

TheSocialGeeks is happily sponsored by Go Daddy US in this episode. We have a bunch of new codes for you to take advantage of:

• socialg4 – 10% off your order
• socialg5 – $5 off any order $30 or more
• socialg6 – register a domain for $7.49
• SOCIAL201 – take 20% off any hosting plan
• SOCIALSSL1 – get SSL certificates for $12.99

You can count on our Go Daddy promo codes and coupon codes for any need you have in domain registration.

Posted on September 22, 2010 - by Wayne Sutton

Podcast #15: On The Record with Eric Schwartzman: Getting started with QR Codes

Last I was a guest for the On the Record podcast hosted by Eric Schwartzman. During the podcast we discussed the recent intrest in QR Codes by marketeers, how to deploy and implement QR Codes and some QR Code use cases. Also on the podcast was Don, who gave a few examples how he’s using QR Codes overseas.

The On the Record…Online: Get the story behind the story as reporters from the mainstream media and newsmakers discuss how information technology is changing the news media and entertainment businesses.

Listen:
[audio:http://socialwayne.com/audio/ontherecord.mp3]


Length: 27:18 minutes

You can subscribe; to the SocialWayne.com Podcast on: iTunes; or subscribe to the podcast XML feed at http://feeds.feedburner.com/socialwayne

Thanks Eric for having me on the show.
You subscribe to On the Record the follow ways:
Podcast: iTunes
Twitter: @ontherecord
Blog: http://ontherecordpodcast.com

What are some QR Code examples you have seen? How are you using QR Codes?

Posted on July 29, 2010 - by Wayne Sutton

Podcast #14: Rob Reed, founder of @MomentFeed on location-based marketing/measuring, foursquare, facebook, and google’s location’s plans

This week on the SocialWayne.com Podcast I interview Rob Reed @maxgladwell, founder of @MomentFeed. MomentFeed is a new location-based marketing agency that is committed to developing “Location-Based Engagements” as a new marketing channel. During the podcast we discussed the recent Forrester location-based marketing report, the success of Foursquare and what’s Facebook and Google’s plans for location. We also discussed MomentFeed’s products, the future of location-based services and more. Subscribe to the podcast and/or listen below.

Listen:
[audio:http://socialwayne.com/audio/social-wayne-podcast-14.mp3]


Length: 40:40 minutes

You can subscribe; to the SocialWayne.com Podcast on: iTunes; or subscribe to the podcast XML feed at http://feeds.feedburner.com/socialwayne;

What are you thoughts on location-based marketing and the fragmentation of location-based apps?

Posted on June 9, 2010 - by Wayne Sutton

Podcast #13 – The future of location-based apps? Checking in with @LawrenCecoburn & @DoubleDutch the build your own location-based startup.

This week on the SocialWayne.com Podcast I interviewed Lawrence Coburn (@lawrencecoburn) CEO of Double Dutch and Rate-it-all. During the podcast we discussed the future of location-based apps, why he named his location-based startup “Double Dutch”, the location-based app war and more. Take a look at the questions below and listen to the podcast.

Questions:

• Who is Lawrence Coburn and how did you involved in the startup industry?
• Double Dutch just launched during SXSW, give us the pitch and what was the inital feedback?
• Is Double Dutch just iPhone only?
• Why the name Double Dutch, cutting it close to Foursquare?
• Double Dutch says it’s Great For: Conferences Hotels Universities: What’s Double Dutch idea client and who’s using it now?
• Will Double Dutch work with clients to help make their “double dutch” location based social network successful marketing wise or are you just selling the platform?
• How does Double Dutch populate its database for new cities using their service/app?
• The location-base space seems very competitive at the moment why do you think so, is there really a war or just startups fighting for check-ins?
• Do you think hyper-local will be the driving factor for checkins with small business or more success with national big brands or both?
• You recently wrote: The New York Times Fights Back against Foursquare and Yelp on thenextweb.com. Do you think we’ll see more apps like the Scoop from other media outlets?
• How does Double Dutch plan to make money?
• What are your thoughts about those dealing with check-in fatigue and say not another check-in app?

Listen to the podcast: | Length: 23:49 minutes
[audio:http://socialwayne.com/audio/social-wayne-podcast-13.mp3]

HTML5 Audio Player: [audio src="http://socialwayne.com/wp-content/audio/dd.mp3"]

You can subscribe; to the SocialWayne.com Podcast on: iTunes; or subscribe to the podcast XML feed at http://feeds.feedburner.com/socialwayne;

To learn more about Double Dutch watch the video below or visit: http://www.doubledutch.me

After listening to the podcast what are your thoughts on Double Dutch and the future of location-based applications?