Archive for the ‘Blogging’ Category

Posted on April 30, 2011 - by Wayne Sutton

How women are using social media case study via BlogHer

BlogHer just released the The 2011 Social Media Matters case study. It’s the fourth annual Social Media study, providing a definitive view of how women are using blogs, social networks and technology in 2011. Below is a slide share and other valuable information from the post.

Women who read blogs routinely trust implicitly the advice and recommendations they receive, especially if it is from a blogger that they follow on a regular basis. We find this is true in every study conducted over the past four years and the effect never diminishes. In this year’s Social Media study, 88% of the active blog readers in the total U.S. general population trust the information they get from familiar blogs. Asked why they have this level of trust, nearly half (48%) say it’s because they had made purchases in the past based on blog recommendations and were satisfied with the results. Over 50% of the active blog readers in the general U.S. online population have made a purchase based on a blog recommendation. That number jumps to 80% in the BlogHer network community. The top categories where BlogHer users turn to Blogs for reviews include Food/Beverage (67%), Clothing/Shoes (67%) Movies (62%), and Cosmetics (59%). In the general online population, the #1 vertical for Blog reviews is Consumer Electronics.

via BlogHer.

Does the BlogHer research align with how you are using social media and mobile apps?

Posted on January 16, 2011 - by Wayne Sutton

WordPress 3.0 has been downloaded over 30 million times. That’s a lot of self hosted blogs

If there was any doubt that WordPress is the number one blogging platform, the image below tells it all.

The SocialWayne.com blog uses WordPress and I provide WordPress installation and customization support..

Congrats to Matt and the Automattic / WordPress team.

Posted on December 7, 2010 - by Wayne Sutton

The Power of WordPress in two must see infographics

I use WordPress as a blogging platform here on SocialWayne.com but it’s much more than that. WordPress can be used as a content management system, or as a regular website and some of largest sites on the internet today such as CNN.com and TechCrunch us WordPress. If you’re doubting WordPress as a content management system (CMS) or a blogging platform take a look at the two infographics below and maybe you’ll change your mind.

via netchunks

via simplexstudios

Choose WordPress… any questions?

Posted on September 23, 2010 - by Wayne Sutton

infographic – The State of the Blogosphere in 2010

While reading my RSS feeds in Google Reader I came across this interesting infographic made by by infographiclabs for blogharlad about the state of the blogsphere in 2010. Here are a few highlights from the infographic:

7 of the Top 10 blogs are tech related.

1. The Huffington Post
2. TechCrunch
3. Gizmodo
4. Mashable
5. Gawker
6. Engadget
7. The Daily Beast
8. TMZ.com
9. Boing Bong
10. ReadWriteWeb

Gender:
67% of bloggers are male while 33% are female

Age:
The top two age groups are between 25-34 and 35-44

Where:
48% of blogs are from the US

Updates:
Most people update their blog 2-3 times a week or at least once a week

Who:
72% of bloggers are hobbyists while 4% are considered pros

Source:
Blogpulse.com via 146,628,598 blogs

Via: Infographiclabs and blogherald

What are you thoughts on the infographic? Do you fell like the data is accurate? What surprised you?

Posted on September 1, 2010 - by Wayne Sutton

Raleigh SEO discusses Content Strategy FTW

Last night I attended a SEO meetup in Raleigh, NC led by Phil Buckley (@1918). Some of Phil’s notes were from Kristina Halvorson‘s book and presentations on content strategy. As the session was wrapping up I mentioned how I have live video stream Kristian’s SXSW talk, so I decided to repost it. It’s a great presenation for the experienced or beginner blogger or indiviuals repsonsible for creating a content stratgy for clients. Also for a recap of the SEO meetup read Stacey Alexander‘s (@Stacey_Alex) recap post Creating a Content Strategy for SEO.

Photo by Warren Parsons

Repost:
Content Strategy FTW video & presentation from Kristina Halvorson halvorson presenation at SXSW 2009

During her session I sat on the front row with my Macbook Pro and a usb webcam to live stream her talk. It’s a little shaky but I think well worth a listen if you’re in the content strategy/blogging/writing for the web business. Below is the video and her slides from Content Strategy FTW session at SXSW.

The SXSW Video. FYI it’s via the lap cam.

Also check out Kristian’s book called Content Strategy http://www.contentstrategy.com