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Posted on November 24, 2009 - by Wayne Sutton
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How to keep your social media mojo in 2010

Featured Social Media

Mojo image by vermontaigne on Photobucket
Image via: vermontaigne

Mojo: a magic power or magic spell via Define: Google

Well the time has come; since the early days of the first dot com bubble when geeks, programmers, web design firms were saying the internet would change everything and how we do business online. Fast forward to 2009 and we look how the internet has evolved from web 2.0 to the social web. Social media along with the real-time web will continue to be hot topics of 2010. Also in 2009 we have seen a few tech news/gossip blogs go main stream and the echo chamber of information being retweeted and shared beyond pipelines of brainwaves from the novice web user to the influencers.

Moving forward, information filtering will become a trend and those creating content will come up will creative ways of trying to draw eyeballs to their website or blog or podcast or vlog using social media. Real-Time information will find it purpose but if you focus on the real-time you’ll risk burning out fast, growing a short attention span and not valuing the long tail creating content for search. 2010 will be a game changing year not only for the social web but for hardware, mobile bandwidth, video and everyone trying to use social media for some sort of profit gain. No matter if you’re a blogging professional or social media pro keeping up with technology will be challenging in years ahead. Below are a few ways to keep your social media mojo in 2010.

1. Focus and limit distractions to information that adds little value to your profession
2. Edit your streams: (RSS feeds, Twitter Followers, Email subscriptions)
3. Go Offline: Network at meetups and conferences and not the just the popular conferences.
4. Go local: Tap into your local community for information and inspiration.
5. Join or build a team around you: Find friends/partners that can help you complete your goals in life and online.
6. Be creative and original: Don’t be afraid to try something new
7. Understand competition is good, but focus on being awesome and love your customers.
8. Build strong and new relationship with others
9. No your boundaries; thinking too much outside of the box can be risky.
10. Create content strategies and diversity your content.
11. Listen, Share, learn and always measure.
12. Find tools that work and stick with them.
13. Work smarter and not harder but still work hard.
14. Have fun and enjoy what you’re doing or stop.

How do you plan to keep your social media mojo in 2010?



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This entry was posted on Tuesday, November 24th, 2009 at 4:02 pm and is filed under Featured, Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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  • tonybynoe

    This was a straight up great post, timely as we come to another end of the year when we look back at the remnants of our resolutions and hopes for the year passing, as the new one beckons with renewed focus and hope.
    I must thank you for including in the list the importance of networking offline. This is quite often overlooked.

  • tonybynoe

    This was a straight up great post, timely as we come to another end of the year when we look back at the remnants of our resolutions and hopes for the year passing, as the new one beckons with renewed focus and hope.
    I must thank you for including in the list the importance of networking offline. This is quite often overlooked.

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  • http://www.twitter.com/mediatwo_social Morgan Siem

    “Go Offline: Network at meetups and conferences and not the just the popular conferences.”

    Wayne, you’re so right. To me, this is a key element to keeping my social media mojo. First of all, it reinvigorates me to talk with other people who love the social Web as much as I do. Second, as you said, it’s hard to keep up with technology and all the changes in the medium. The connections I make offline help me stay tuned to the goings on online.

  • http://www.twitter.com/mediatwo_social Morgan Siem

    “Go Offline: Network at meetups and conferences and not the just the popular conferences.”

    Wayne, you’re so right. To me, this is a key element to keeping my social media mojo. First of all, it reinvigorates me to talk with other people who love the social Web as much as I do. Second, as you said, it’s hard to keep up with technology and all the changes in the medium. The connections I make offline help me stay tuned to the goings on online.