Posted on October 3, 2009 - by Wayne Sutton
IZEAFest announcement: Sponzai launches as sponsored post platform for bloggers and brands
Whether you agree with it or not, sponsored blog post or tweets which some call sponsored conversations are here and more are on the way. Today at IZEAFest conference organizer Ted Murphy who’s behind sponsored tweets announced Sponzia which works to match bloggers with sponsored content.
The Sponzai pitch
Sponsors write their own guest post including multimedia and links. Sponsors then select the blogs on which they want to distribute their pre-written post. Bloggers earn cash for posting the content.
Monetize Your Blog
Sponzai.com is an online marketplace that allows you to connect directly with sponsors to find sponsored guest posts for you blog. Sponsors compensate you with cash in exchange for you publishing a post they have written. You simply copy and paste a guest post to your blog and submit the URL back to us. Think of it like eBay for sponsored guest posts.
Web: http://Sponzai.com
Twitter: http://twitter.com/sponzai
As Sponzia launches and sponsors content continues to evolve, we’ll see more platforms like Sponzai launch. I personally believe in 100% disclosure which something that Sponzia says it will only support. It will be interesting to see which bloggers and sponsors start to use Sponzia.
This is not a sponsored post, I’m attending IZEAFest as a moderator of a panel but I do wish Ted and IZEA much success with Sponzai. Also congrats to IZEA to continue to push the envelope to create products to help the blogging community and companies to monetize their products and services. Only time will tell how sponsored conversations will evolve and how it will shape the blogosphere as readers trust will be tested with blog authors.
What are your thoughts on sponsored blog post / conversations?
Opt-in: Sidebar: The best thing about blogs, they just keep going
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About the Author
Written by Wayne Sutton
Wayne is the business development/marketing strategist for TriOut and partner at OurHashtag. For more, follow SocialWayne.com on Twitter, Buzz, and Facebook. Also check out the SocialWayne Podcast in iTunes. See all posts by Wayne Sutton.
Tags: blog postbloggersBlogscontentdiscloserIZEAFestsponsoredsponsored conversationssponsoringsponzaiSponziated murphyTweetsTwitter
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Wayne Sutton helps individuals, startups and businesses succeed in understanding how to communicate on the social web via brand strategy, social networks and location-based services. Wayne is the business development/marketing strategist for TriOut and partner at OurHashtag.
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New Blog Post: IZEAFest announcement: Sponzai launches as sponsored post platform for bloggers and brands http://socialwayne.com/p122
RT @waynesutton: #IZEAFest: Sponzai launches as sponsored post platform for bloggers and brands http://socialwayne.com/p122
Thank you @WayneSutton for this informative piece about the latest from Izea @TedMurphy. http://tinyurl.com/y9m6uko #Izeafest
FYI for my thoughts on the FTC news today read my post: Transparency in social media – http://bit.ly/4BbCpG & Sponzai – http://bit.ly/2VZKaQ