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Posted on July 28, 2009 - by Wayne Sutton
Home > Blogging > Posterous: The who, why & how from the founders. Is it the next big platform?

Posterous: The who, why & how from the founders. Is it the next big platform?

Blogging Featured Startups

Twitter / Chris Brogan: Eat Healthy While on the R ...

I’m not sure if you have noticed but recently a lot of people have been posting various forms of multimedia content to their Twitter stream with the short url http://post.ly. That short url redirects to Posterous.com a Y Combinator startup that launched a little over a year ago. Posterous isn’t just a short url or multimedia content platform, it’s a social network, blogging platform that integrates with other platforms that allow you to post content via email and more. You can use Posterous as your blog which some have see: Steve Rubel , as a life-stream site or just post random pictures and photos to push to Facebook, tumblr or your other blogs.

Posterous - The place to post everything. Just email us. Dead simple blog by email.

At SXSW 09 Kipp Bodnar and I had a chance to meet and interview the founders Gary Tan and Sachin Agarwal about Posterous and upcoming plans for the platform. Also some have wondered how do you pronounce “Posterous” listen very closely as you’ll here it once from Sachin.

In the video the founders talk about how easy it is to use Posterous and upcoming plans for the platform.

Since SXSW I’ve created a Posterous site and configured it to post to a various social networks. As the founders stated in the video being that you can use email to post to Posterous I send pictures from my iPhone to my site. But since I have purchased the iPhone 3Gs I have used Posterous as a podcasting platform by emailing a voice recording message or for video blogging as I can send audio and video emails to Posterous and it automatically adds the necessarily embedded player.

If you thinking that Posterous is just another one of those here today and gone tomorrow startups, I suggest you take a look at some of the users and think again. Posterous users range from everyday bloggers to leaders in the social media marketing and technology space. Here are a few Posterous sites from users who you may recognize:

  • http://chrisbrogan.posterous.com
  • http://andybeal.net
  • http://tedmurphy.mobi
  • http://rah.posterous.com
  • http://bwana.posterous.com
  • http://ginnyskal.posterous.com
  • http://georgegsmithjr.posterous.com
  • http://idonotes.posterous.com
  • http://jasonfalls.posterous.com
  • http://jakrose.posterous.com
  • http://tweetdeck.posterous.com
  • http://ijustine.posterous.com
  • http://holykaw.com

Recommended reading: Ten Tips to Get the Most Out of Posterous

Do you have a Posterous site if so let me know the url in the comments and how are you using it.


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Tags: platformPosterousstartup
This entry was posted on Tuesday, July 28th, 2009 at 11:49 am and is filed under Blogging, Featured, Startups. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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  • http://www.killmisspretty.com/ Kill Miss Pretty

    We are a performance art electropunk band from Florida, and we have begun using posterous as the update gateway for our blog, twitter, facebook, and youtube accounts. All of that stuff will ultimately feed into our website as dynamic content. Posterous is the perfect front end engine for us.

    http://killmisspretty.blogspot.com http://www.twitter.com/killmisspretty
    http://www.facebook.com/pages/Kill-Miss-Pretty/46524371358

    We have been following Steve Rubel for about a month and his observations are invaluable

  • http://www.killmisspretty.com Kill Miss Pretty

    We are a performance art electropunk band from Florida, and we have begun using posterous as the update gateway for our blog, twitter, facebook, and youtube accounts. All of that stuff will ultimately feed into our website as dynamic content. Posterous is the perfect front end engine for us.

    http://killmisspretty.blogspot.com http://www.twitter.com/killmisspretty
    http://www.facebook.com/pages/Kill-Miss-Pretty/46524371358

    We have been following Steve Rubel for about a month and his observations are invaluable

  • http://bodyandmind.posterous.com/ Ola

    Hi,

    I’ve been using Posterous since almost Day 1. I started it as a motivational tool for a running program that I was doing to get back into shape.

    Later it evolved into its current form which is all things tea, green (that is good for the environment) and a record of my sporting activities (hiking roots, capoeira etc)

    To check it out go here… bodyandmind.posterous.com

  • http://bodyandmind.posterous.com Ola

    Hi,

    I’ve been using Posterous since almost Day 1. I started it as a motivational tool for a running program that I was doing to get back into shape.

    Later it evolved into its current form which is all things tea, green (that is good for the environment) and a record of my sporting activities (hiking roots, capoeira etc)

    To check it out go here… bodyandmind.posterous.com

  • http://annemai.posterous.com/ Anne Mai Bertelsen

    After learning about Posterous from Steve Rubel, I created one for my husband, a musician. He was totally frustrated after Facebook made changes that, in his opinion, made it harder for him to stay in touch with his fans. But, he didn’t want to learn a new platform. Posterous is really simple and he is enjoying it. I created my own Posterous for my family, riffing off Jeff Pulver’s idea about sending postcards to the future. I loved that notion – and, hopefully, in the future, my kids will see these posts as slices of our lives.

  • http://annemai.posterous.com/ Anne Mai Bertelsen

    After learning about Posterous from Steve Rubel, I created one for my husband, a musician. He was totally frustrated after Facebook made changes that, in his opinion, made it harder for him to stay in touch with his fans. But, he didn’t want to learn a new platform. Posterous is really simple and he is enjoying it. I created my own Posterous for my family, riffing off Jeff Pulver’s idea about sending postcards to the future. I loved that notion – and, hopefully, in the future, my kids will see these posts as slices of our lives.

  • http://3w.posterous.com/ Stephane

    Posterous is really simple to use, even if it misses a few features. But they are very responsive to comments so I have no doubt about the fact that the next version will kick ass.

    Anyway, I’d like LinkedIn to accept updates from Posterous ! I you want it too, just email LinkedIn support team (as I did ;-) ).

  • http://3w.posterous.com/ Stephane

    Posterous is really simple to use, even if it misses a few features. But they are very responsive to comments so I have no doubt about the fact that the next version will kick ass.

    Anyway, I’d like LinkedIn to accept updates from Posterous ! I you want it too, just email LinkedIn support team (as I did ;-) ).

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  • http://codingrelic.geekhold.com/ Denton Gentry

    “Do you have a Posterous site if so let me know the url in the comments and how are you using it.”

    I use my blog mainly as a public addendum to a resume. Most of the software and hardware products I’ve worked on are not common, the blog is the only aspect of my work that people will be able to see.

    My Posterous is for everything else, everything which I wouldn’t want to be part of a resume. Funny pictures I’ve taken or photoshopped, little observations here and there, etc. The email model makes it easy to post whenever the mood strikes: if I have any connectivity at all, email will work.

    My posterous is http://jetsam.geekhold.com/

    I wouldn’t be able to use Posterous for my main technical blog, there isn’t enough control over the formatting. For example if you have multiple images Posterous combines them into a single tabbed viewer, where for a long article I want to be able to control where the illustrations go in relation to the text.

  • http://codingrelic.geekhold.com/ Denton Gentry

    “Do you have a Posterous site if so let me know the url in the comments and how are you using it.”

    I use my blog mainly as a public addendum to a resume. Most of the software and hardware products I’ve worked on are not common, the blog is the only aspect of my work that people will be able to see.

    My Posterous is for everything else, everything which I wouldn’t want to be part of a resume. Funny pictures I’ve taken or photoshopped, little observations here and there, etc. The email model makes it easy to post whenever the mood strikes: if I have any connectivity at all, email will work.

    My posterous is http://jetsam.geekhold.com/

    I wouldn’t be able to use Posterous for my main technical blog, there isn’t enough control over the formatting. For example if you have multiple images Posterous combines them into a single tabbed viewer, where for a long article I want to be able to control where the illustrations go in relation to the text.

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  • http://bergells.com/ Laura Bergells

    I’ve only been on Posterous for 30 days.

    It took one day to experience how powerful it is: easy to post, the transparency of stats, the integration with other social media communities — it’s amazing.

    I’ve used it to test ideas and brainstorm with others. Because of its lean design, Posterous puts the focus squarely on content and community — exactly where it should be!

    (I’m at http://bergells.com and http://mathsuey.com )

  • http://bergells.com Laura Bergells

    I’ve only been on Posterous for 30 days.

    It took one day to experience how powerful it is: easy to post, the transparency of stats, the integration with other social media communities — it’s amazing.

    I’ve used it to test ideas and brainstorm with others. Because of its lean design, Posterous puts the focus squarely on content and community — exactly where it should be!

    (I’m at http://bergells.com and http://mathsuey.com )

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  • http://www.istrategy2010.com AnthonyLee

    Its looks like Tumblr is winning the micro blogging war – have you got any stats on this wayne?

  • http://wayne-sutton.com Wayne Sutton

    That's what I hear, via compete.com it says Tumblr is winning: http://siteanalytics.compete.com/tumblr.com+pos… but Posterous is newer.

  • http://www.istrategy2010.com AnthonyLee

    Thanks for the siteanalytics Wayne.

  • http://wayne-sutton.com Wayne Sutton

    No problem


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