Posted on May 7, 2009 - by Wayne Sutton
How to launch your own TinyURL service using Wordpress. Yes, I have one too: s1w.com
As you know the conversations about TinyURL services have really taken off the last few weeks. We have seen reports about bit.ly raised $2 million in funding, the diggbar launches with tons of controversy and just yesterday Twitter ditched TinyURL for bit.ly. The bit.ly team must be either real excited or real nervous about their future, either way congrats to them. Also a new custom TinyURL service called Awe.sm just launched that provides custom url and statics for your own domain name at $99.00 a year. But what if you wanted to launch your own TinyURL service for let’s say, the cost of a new domain name $7.99, one hour and another wordpress install? That’s what I’ve done with the help of a few blog post. Here are the links for your reading and the outcome.
Instructions – Installing Your Own Wordpress-Based DIY TinyURL In < 1 Hour
The results from following the instructions from the link above:
I have http://s1w.us domain name which stands for Short ones by Wayne. :) that auto redirects to socialwayne.com
I have a PressThis bookmarklet that creates a custom TinyURL using s1w.us, example: http://s1w.us/twtconf is from http://socialwayne.com/2009/05/05/twitterconferences/
I have a wordpress login to monitor stats using WP-ShortStat and Wassup.

If you’re not familiar with FTP, PHP or customizing wordpress I suggest that you hire someone (hint) if you would like to create your own TinyURL service using the option above. Another option for WordPress users is the RevCanonical plugin. RevCanonical “generates a short url for your pages, as well as adding link shortening discovery.” For example by installing RevCanonical my default post url: http://socialwayne.com/2009/05/05/twitterconferences/ was shorten to http://socialwayne.com/pin . You’ll also need a bookmarklet called Shorten to display the custom RevCanonical URL.
For bit.ly and wordpress users, the creator of RevCanonical has a plugin called TweetMe that will auto create a bit.ly URL or use your own domain’s RevCanonical url and send a tweet for each new post. This seems to work well versus using TweetSuit or TwitterTools to auto send a tweet when you publish a new blog post.
Corvida asked on FriendFeed: “What’s URL shortener do you use?” My response was bit.ly and idek.net now I can add my own TinyURL service to the list, http://s1w.us
Some of you may be asking why create your own TinyURL service? For me it was, I wanted more control over my links, I thought it was good for SEO and sharing on twitter and I thought it was a super geek cool thing to do. But here’s a blog post called: 10 Reasons To “Roll Your Own” TinyURL Using Wordpress, if that’s not good enough for you.
The only thing left for me to figure out is how to add my custom s1w.us or RevCanonical url to my post like TechCrunch has (see image below).
More links about creating your own TinyURL service:
Create Your Own Short URL and Keep the Branding to Yourself
URL Shortening Hinting
la petite url
Have you created your own TinyURL service or thought about it? Did you ever think TinyURLs would be this big?
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Visit My Website
May 7, 2009
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Angela Connor said:
Wayne, you are always ahead of the game, thinking planning and sharing. That is one of many things that make you so great to know. Perhaps this is something I might want. Never gave it much thought but will certainly talk to you about hiring you to do it for me.
Angela Connor’s last blog post..Are debt collectors infiltrating social media?
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May 7, 2009
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Wayne Sutton said:
Thanks Angela, it’s almost time for us to meet again. Congrats on your book too. I’ll email you soon.
Wayne
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May 7, 2009
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SisyMoney said:
Makes me wonder… would Coca Cola want their url to be shortened and meaningless?
More from authorIs shortening the url only due to limited number of characters in twitter or is it to take advantage of peoples curiosity. In the end sneaky tactics don’t pay off. But as a geekfactor to be able to pull it off using wordpress and a few tricks, thumbs up!
Visit My Website
May 8, 2009
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Wayne Sutton said:
@SisyMoney thanks for the comment. Not trying to do anything sneaky, the blog post tells it all. Besides why use bit.ly or another service that would go back to bit.ly for shorting urls when I can have full control over my TinyURL and have better control over the stats too.
It’s just an extra added bonus if people decide to remove the other part of the url and go to the root url.
Thanks for the thumbs up. Let’s see how things go after a week or so.
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May 9, 2009
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Jenny Kumar said:
I really liked your post.
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May 20, 2009
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jason said:
i like it
Visit My Website
June 4, 2009
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youfoundjake said:
Hey Wayne, thanks for the link back to us about creating a short url internally instead of using other services..
Phil Nelson came up with the la-petite-url plugin which works great for what I wanted.
I modified a little code as you can see to return a 301 instead of 302 on the short url. One thing also to mention, is that since I have a 301 redirect on the domain, I can remove the www. from the address and free up 4 characters, which is quite a lot when you are limited to 140 characters by default, unless you are using a supertweet which will give you up to 250 characters..
The next thing to do is add tracking, and maybe an internal short to an external site, but not quite sure that would work since the redirect passes the juice, but again its good for branding..
youfoundjake’s last blog post..Create Your Own Short URL and Keep the Branding to Yourself
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June 12, 2009
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dfresh411 said:
launch your own tinyurl service >> http://bit.ly/QJRjc
This comment was originally posted on Twitter
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July 3, 2009
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Wayne Sutton said:
Today, while reading RSS feeds in Google Reader, I came across these interesting blog posts and wanted to share them with you. I hope you find some of them interesting. If one of them was useful to you or if you have a comment about one, let me know in the comments. For real-time results of what I’m sharing on Google Reader see my feeds on FriendFeed: http://friendfeed.com/waynesutton
Thanks Shared New AP ‘Social Media’ Policy Draws Union Fire— 3:00am via Google Reader Shared 10 UI Design Patterns You Should Be Paying Attention To— 9:21am via Google Reader Shared Success Secrets of a Top Techmeme Tipper— 10:15am via Google Reader Shared State Of The Word 2009— 11:45am via Google Reader Shared 4 Signs That Your Potential Clients Aren’t Interested (and What to Do About It)— 12:00pm via Google Reader Shared 8 Popular Twitter Clients Compared— 1:30pm via Google Reader Shared andrewhyde: Episode 4 of The Founders posted !!! http://www.techstars.org/thefounders/ (via @techstars)— 2:03pm via Google Reader Shared Adobe vets build rival to Flash for iPhone apps— 2:58pm via Google Reader Shared FTC To Start Monitoring Blogs?— 4:37pm via Google Reader Shared A Simple Twitter App with Ruby on Rails – Messages With Ajax— 5:01pm via Google Reader Shared Stop Just Putting Out Fires, Start Really Working— 7:00pm via Google ReaderSubmit this to Script & StyleTweet This!Share this on del.icio.usShare this on FacebookStumble upon something good? Share it on StumbleUponDigg this!Buzz up!Post this on DiigoShare this on RedditShare this on TechnoratiShare this on MixxPost this to MySpaceSubmit this to DesignFloatEmail this to a friend?Share this on BlinklistShare this on LinkedinSeed this on NewsvineShare this on DevmarksAdd this to Google BookmarksAdd this to Mister WongAdd this to IzebyShare this on TumblrShare this on TipdShare this on PFBuzzRelated posts:What I’m sharing on Google Reader for June 30thWhat I’m sharing on Google Reader for June 29thWhat I’m sharing on Google Reader for June 28th
This comment was originally posted on Social Wayne